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THE MAKEUP SHOW WRAPS A WEEKEND OF INSPIRATION AS BOBBI BROWN, MISS FAME, AND OVER 100 OTHER SPEAKERS TOOK THE STAGE
This year, the show brought a great platform for attendees to network, learn, get inspired, receive amazing deals on some of the top brands in the world, and so much more!
Shelly Taggar, Owner of The Makeup Show states, “The Makeup Show is so much more than just a trade show. It is a place for artists to network, shop, take classes, set new beauty trends in the industry, and for top brands to launch new products to the pro community. With our increase in education this year there was an even stronger sense of community and inspiration for artists. Our goal for the show is to continuously change people’s lives by creating new opportunities and inspiring artists to advance in their careers. I’m very proud of what this show has become and look forward to continuing to achieve these goal in Orlando, Chicago, and Los Angeles.”
Below you will find a snapshot of what the weekend offered.
The Makeup Show NYC Highlights
The Makeup Show NYC kicked off on Saturday, May 5th with The Beauty Brunch and Marc Jacobs “Meet the Artist” pre-event. These exclusive events gave attendees the opportunity to meet and network with artists, industry insiders, and top brands, in a more intimate setting. Not only did guests get to socialize and enjoy a cocktail with their idols, they received a gift bag filled with the pro community’s favorite products. The events were well attended by some of the biggest names in the industry, including Sarah Tanno, Kristofer Buckle, Hung Vanngo, Charlotte Willer, Kabuki, Miss Fame, Jordan Liberty, Roshar, and so many more.
This year the show featured more than 90 top beauty brands including: Diamond Sponsor MAKE UP FOR EVER, Platinum Sponsors Crown Brush, Silver Sponsors, Frends Beauty, KISS, and TEMPTU, Supporting Sponsors, Smashbox, MustaeV, GLAMCOR, INGLOT, and Alcone Company and Contributing Sponsors NYX Professional Makeup and Pinnacle Cosmetics. Brands from Danessa Myricks Beauty, Breakups to Makeup, Rebels and Outlaws, and black|Up all used the show as a platform to launch and showcase new
products to the pro community.
The Makeup Show continues to set trends in the beauty industry! This years show was no exception with rose gold product launches, new brand collaborations, and glitter everywhere! The legendary Pat McGrath hosted a Casting Call for new talent exclusively at The Makeup Show NYC! Artists lined up with portfolios in hand for a chance to be considered and to have the opportunity to interview with the Mother herself!
“Shades of Beauty” Art Gallery made its debut at The Makeup Show NYC! This gallery featured Danessa Myricks and Moshoodat Sanni, two individuals who have inspired us to embrace the artistry of makeup. With their insight of the elements of makeup and fine art, each of these women gave inspiration with every color chosen, every line drawn, every shape and texture.
The Makeup Show NYC also featured a stellar lineup of today’s greatest celebrity artists in a series of keynotes, workshops, and seminars. A few in attendance included Bobbi Brown (bonus: she signed copies of her book to a long line of attendees!), Miss Fame,
Elizabeth Scherle, Kevin James Bennett, Jordan Liberty, and more. These speakers shared their secrets to success, techniques, tips and more.
The Makeup Show’s Director of Education & Artist Relations, James Vincent took attendees on a beauty tour to some of his favorite makeup destinations. They grabbed a glass of bubbly and hopped on the bus through a ride around Manhattan, making stops along the way at all of James’ favorite makeup haunts.
About The Makeup Show NYC
The Makeup Show is owned and produced by Metropolitan Event & Production and travels from LA, NYC, Chicago, Dallas, and Orlando. Bringing each destination over 60 beauty brands, and unique convergence of artists and community, where beauty professionals are sure to find an artistic energy that will inspire any beauty buff, from the passionate beginner to the seasoned professional. Each show offers an unparalleled lineup of education and appearances from top beauty professionals and focuses on career building and networking within the makeup community. The show provides a unique experience for the makeup professional to network directly from the best in the business. You can also stay up to date on the hottest show news on Instagram, Facebook, Twitter, and YouTube.
To stay update to date on The Makeup Show news, participating brands, educational speakers, schedule of events and prices, please visit www.themakeupshow.com.
photo credits: NADAV HAVAKOOK
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THE MAKEUP SHOW NYC — – THE LARGEST PRO MAKEUP EVENT IN THE US
The Makeup Show NYC makes its hometown return as the beauty industries largest pro event in the United States on May 6 th and 7 th . This year will feature the best in FX, fantasy, beauty, body paint, bridal, fashion, avant garde, air brush, and more! Attendees will learn how to build a better makeup kit, gain new tips for their career, meet makeup legends, shop pro-only rates at top beauty brands, and experience an event that brings artists from all over the world together.
A few of the highlights include:
Exclusive Beauty Brands: Attendees can shop pro-only prices from top beauty brands, including: Pat McGrath Labs, Marc Jacobs Beauty, Hourglass Cosmetics, Stila Cosmetics, NUDESTIX, Purlisse Beauty, Urban Decay Cosmetics, Guerlain, Malin + Goetz, Covergirl Cosmetics, and MORE! Including sponsors: Diamond Sponsor MAKE UP FOR EVER, Platinum Sponsor Crown Brush, Silver Sponsors KISS, Temptu, and Frends Beauty, Supporting Sponsors Smashbox, Alcone, INGLOT, and MustaeV and Contributing Sponsors Glamcor and Pinnacle Cosmetics.
Art Gallery: The Makeup Show will debut “Shades of Beauty” an art gallery where Danessa Myricks and Moshoodat Sanni — two of today’s most exciting and original voices — explore the relationship between makeup art and making art. Over 20 pieces will be on display!
Keynotes: A must for attendees, The Keynote & Business Forum is perfect for attendees to learn tips, tricks and techniques for career advancement. Some of
the industry greats will be highlighting a range of topics such as innovation, color and making your mark in this competitive industry.
- Bobbi Brown, Making Your Mark: Bobbi will share stories and experiences from her iconic career and inspire to find authenticity in our own artistry to make our own mark.
- Miss Fame, Beauty Mark: Making an Impact on Artistry: Join Miss Fame (Kurtis Dam-Mikkelsen) as he shares the story of what led him into the world of modeling and makeup. He will demonstrate his impeccable skills and secrets that go into his internationally recognized makeup applications. Watch as this master performs hiswork and witness the art of transformation.
- Timothy Hung, Artistry in Action: Timothy
will showcase the visual components of color, form, line, shape, texture and value to take you from fundamentals to the fantastical. Watch and experience how an artist can use color and texture to elevate an application and showcase how two- dimensional ideas are adapted to three dimensional in an application. - Hung Vanngo, Signature Style: Hung talks about his career and shares some thoughts on what you can do in your own career to make your mark. He will show you an application and bring you through the decision-making and product selection process.
- Moshoodat Sanni, Beyond Beauty: Moshoodat will share her story, her unique style, and her ability to use her influence to characterize her artistic talent to inspire artists to go beyond just being ordinary. She will talk about finding your muse, and discuss the importance of diversity and inclusivity in the industry.
- Roshar, Artistry and Innovation: Roshar will share his story, tell his secrets and show attendees one of his unforgettable makeups he has become known for.
- Jordan Liberty, Image and Influence: Jordan will discuss the importance of social media, share his advice on creating and capturing unforgettable images, and offer advice for those looking to take their career to the next level.
- An Artist Conversation with James Vincent, Kevin James Bennett, Jon Henessey, Sarah Lucero, Nicky Posley, and Kerri Blair: Join the panel of industry insiders as they discuss the effect of social media and the different options available to artist’s and offer opinion and advice on everything from rates, bookings, creating beauty, having a career with integrity and the important relationship between art and influence.
The Beauty Brunch: Attendees will have the opportunity to sip champagne, mingle and network with their fellow industry peers and industry insiders and celebrate the beauty business with brands, press and artists. On top of that, they will also get to take home a gift bag full of the pro community’s favorite products. The Beauty Brunch will be held Saturday, May 5th, 2018 from 1:30 PM – 3:30 PM.
Career Fair: Looking for a career in beauty? Guests will get face-to- face interviews and career tips from experts, plus the opportunity to learn what potential employers are looking for in portfolios and resumes and to network with industry executives, decision makers and experts. The Career Fair will be held Monday, May 7th from 4:30 PM – 6:00 PM.
Beauty Tour NYC: Finish off the weekend with no one other than James Vincent, The Makeup Show’s Director of Artistry and Education! On Tuesday, May 8th, 1:30 PM – 6:00 PM he will take attendees through a champagne fueled ride around Manhattan and make stops along the way at all of his favorite makeup haunts! Enjoy his first-hand knowledge and information on the ride and have an opportunity to visit, shop, meet the pros behind the brand, and leave with a goodie bag of some of James’ favorites.
The Makeup Show NYC is held on Sunday, May 6, 2018 from 9am to 6pm and on Monday, May 7, 2018 from 9am to 5pm at Metropolitan Pavilion, 125 W. 18 th Street, NYC.
For a complete schedule of Keynote Speakers as well as a list of participating brands, schedule of events and prices, please visit www.themakeupshow.com.
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VEIL COSMETICS REVOLUTIONIZES TRADITIONAL APPROACH TO MAKEUP WITH LIGHT-‐INFUSED TREATMENT COSMETICS
Super-‐HD Quality Weightless Coverage Refined Texture Skin Radiance
Industry favorite since 2012, Veil Cosmetics is celebrated for their light-‐infused, multi-‐tasking treatment cosmetics. Super-‐HD quality, weightless coverage and refined textures have made Veil a go-‐to fixture among top film and television productions as well as a backstage favorite at some of today’s hottest runway shows. Infused with brightening, hydrating and soothing benefits, these multi-‐tasking workhorses enhance the skin’s natural beauty by imparting instant illumination and continuing to brighten the complexion with the aid of one-‐of-‐a-‐kind ingredients. Lightfast Technology, a proprietary blend of active ingredients, marries skin-‐care with color science to smooth and brighten the skin both on the surface and from within. Beneficial ingredients, such as White Water Lily Extract brightens up skin of all types while defending against aging, and Cinnamon Bark Extract works overtime to plump and soothe.
Veil Cosmetics is the brainchild of internationally acclaimed makeup artist Sebastien Tardif, “I was inspired by my passion for skin and a fresh, new take on weightless, complexion solutions. My mission has always been to modernize the traditional approach to makeup by revealing gorgeous skin, not masking it.”
Veil Cosmetics product range includes：
Sunset Light – Light Infused Primer, Serum, Mixing Base ($45 USD for 1 oz):
This fluid filter helps skin achieve the perfecting and smoothing radiance emanated only at sunset. Use it to prime complexion, provide makeup longevity, to instantly diminish the appearance of fine lines and pores, to hydrate, plump, and brighten skin. The formula is water based, oil free, paraben free, and has a non-‐sticky formula. It is enhanced with White Water Lily Extract, which helps to brighten up every skin type, and defends the skin with anti-‐aging peptides and ubiquinone. Cinnamon Bark Extract is added to plump and soothe, and skin will be hydrated with sodium hyaluronate. PRO TIP: Mix a small amount into Veil Complexion Fix to create your own BB cream, mix with concealer or foundation to create a perfecting glide and pigment spread, and mix to immediately smooth and refine liquid or cream based makeup like bronzer and blush.
Sunset Skin – Weightless Foundation ($49 USD for 1 oz):
A foundation with an airy, whipped formula that reveals skin as if it has been drenched in light at sunset. The water-‐based formula melts with your complexion for a pure weightless feel without the mask-‐like feel of more traditional foundations. Its blurring and anti-‐aging technology helps skin appear smoother and reduces the appearance of pores and fine lines. Suitable for all skin types, this foundation is oil free, paraben free, and super-‐HD. Non-‐sticky with a smooth dry down, and sheer to medium coverage, all while hydrating the skin. Sunset Skin is enhanced with Cinnamon Bark Extract to plump and soothe and White Water Lily Extract, which helps to brighten up every skin type and defends the skin with anti-‐aging peptides and ubiquinone.
Complexion Fix – All Over Face Corrector, Concealer, Highlighter ($40 USD, 0.135 fl oz):
A multi-‐usage Corrector, Concealer, and Highlighter that fuses skin care and color science. With its wide range of colors, it offers seamless coverage to neutralize and correct dark circles. It evens out skin instantly, while weightlessly veiling areas of concern with amazing buildable coverage and light infused pigments. The formula is specially engineered to provide a smooth skin surface, which instantly brightens, making this one of a kind highlighter the ideal flash illuminator. Complexion Fix has a one-‐of-‐ a-‐kind Lightfast Technology, a proprietary blend of actives that aides in brightening, soothing, and increasing moisture on and within the skin, leading to a smoother, more even complexion. With anti-‐aging peptides, this concealer also softens the look of fine lines and wrinkles. It is oil free, water based, non-‐irritating, hypoallergenic, paraben free, alcohol free, and water and drift resistant.
Veil Cosmetics can be found globally on shelves and virtual aisles across United States, Canada, United Kingdom, Australia, Dubai, and Hong Kong. For additional information, visit veilcosmetics.com.
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MAKE UP FOR EVER UNVEILS NEW PROFESSIONAL ARTISTIC COLOR COLLECTION AT THE MAKEUP SHOW NYC
Exclusive Preview at Booth G1 May 7 – 8, 2017
Premier professional makeup artistry brand MAKE UP FOR EVER previews four products from its artistic color collection slated to launch in September at The Makeup Show NYC, May 7-‐8. In addition to premiering a selection of its highly anticipated pro relaunch, MAKE UP FOR EVER also offers discounts on some of its most esteemed core products and presents two must-‐see seminars throughout the two-‐day show.
Born backstage in response to professional makeup artists’ needs, MAKE UP FOR EVER exists to provide artists around the world with the highest quality, most trustworthy makeup imaginable. The new range of eight advanced professional products perform flawlessly to help pros achieve their best work. The artistic color collection marks the first reformulation of the brand’s artistic range, a longtime backstage and on set staple for the industry’s top makeup artists. Providing a unique opportunity for hands-‐on experience with the new products, MAKE UP FOR EVER debuts Color Ink, Color Air Brush, Color Stick, and Color Cream at Booth G1’s “play area,” offering artists the chance to test and learn with support from its Artistry and Education team.
Offering a deep dive into MAKE UP FOR EVER’s new pro products, Pro & Media Educator Nick Lujan presents a seminar on the artistic color collection at noon on Sunday, May 7th. In “An Innovation in Artistry,” Nick shares formula details and application tips from the brand that paved the way for professional makeup artists.
Valued as much for its complexion range as for its artistic range, MAKE UP FOR EVER’s Booth G1 will also feature recent additions to the iconic Ultra HD franchise, including the new Ultra HD Skin and Lip Boosters and the Ultra HD Microfinishing Loose and Pressed Powders. In his second seminar at this year’s show, Lujan will demonstrate how to get the most from MAKE UP FOR EVER’s award-‐winning complexion range in “Industry Essentials: Ultra HD” at 1PM on Monday, May 8th.
MAKE UP FOR EVER offers exclusive deals at Booth G1 for The Makeup Show attendees, including 50% off the purchase of 5 or more products from the Ultra HD and Aqua XL ranges, 5 or more Water Blend foundations, and 5 or more of Artist Acrylip and Artist Liquid Matte lip products. Additionally, attendees will receive 50% off the purchase of any Artist Shadow eye shadows and 50% off the purchase of 2 or more Flash Palettes.
For more than 30 years, MAKE UP FOR EVER has consistently produced unique, high performance makeup that takes the industry by storm. With product offerings as extensive as professional makeup artists’ needs, MAKE UP FOR EVER regularly chooses to launch new product innovation to the professional community first – and always at The Makeup Show. From the inimitable HD complexion range to the unparalleled color assortment and versatility of the Artist franchise, MAKE UP FOR EVER dependably delivers pro grade products to the professional community, relentlessly putting the needs of professional makeup artists above all.
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French Kiss My @GlitzyLips
Eye-popping lip foil designs won’t fade, flake or foul for 8 Hours!. Flirt, kiss, sip, dance and dip. ~Lips That POP Make the Party ROCK!™
I am super into these! I first saw these at the Makeup Show in NYC and was blown away! A better version of Violent Lips in my opinion but the same concept. Just as traditional nail polish is to the new strips and decals – so is Lipstick and lip gloss to these kinds of ‘lip tattoos’.
I love them! At $29.99 each make sure it’s a special occasion when you wear them.
HOW TO APPLY GlitzyLips™
Start with clean dry lips free of lip stick or gloss.
Measure LipFoil so that you have enough to create the perfect pout.(top/bottom)Shake GlitzyLips™ Adhesive . Start with lips in the AHHH position and slightly stretched into a smile .
Apply liberally to the lips leaving a blueish/white appearance.When GlitzyLips™ Adhesive has dried to a clear state, apply LipFoil to slightly parted lips, smoothing over foil to ensure good
surface contact. Be sure to apply LipFoil to the lip you applied adhesive to first.Quickly remove LipFoil from one side to the other. Repeat to complete your perfect pout.
Party Girl Lips! · http://www.GlitzyLips.com
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Blogger’s Preview @TheMakeupShow with @JVincentmakeup
This afternoon The Makeup Show held a special beauty bloggers preview event at the Metropolitan Pavilion! There was a great turn-out, with myself and about one-hundred other beauty bloggers in tow.
The preview event, featuring a presentation by makeup artist extraordinaire James Vincent, basically set us up for the next two days to follow with information about the keynote speakers and seminars to be featured at this years Makeup Show NYC. He also gave us the inside scoop on best and newest beauty products that will be available for purchase tomorrow and monday at the show.
ALSO, a special thanks to the wonderful people at The Makeup Show for the incredible gift bag full of amazing beauty products!
(Stay tuned for reviews of all these goodies!)
Some brands to look out for are Stila, Temptu, YoungBlood, OCC, Kett, Menaji, and Ellis Faas, just to name a few. For a detailed summary of the seminars and presentations to be expected this weekend, visit The Makeup Show website.
There’s tons to see and learn this year with an outstanding group of the best corporate and independent brands in the biz! The Makeup Show will be on Sunday, May 13th and Monday, May 14th from 9AM-5PM!
