• Fashion,  New York,  WorldWide

    Moschino Joins Playboy’s PRIDE IS GOOD Campaign with Special Capsule Collection

    As Playboy prepares for its New York City residency with a special Playhouse popup in Soho – a keystone element of its PRIDE IS GOOD initiative – the company announced a very special collaboration with Moschino to celebrate WorldPride.
    Playboy X Moschino’s edgy unisex sportswear collaboration creates eight limited edition products in which the brand’s iconic logo is transformed by Moschino from “Playboy” into “Gayboy,” reflecting both brands’ enthusiastic stance on supporting inclusiveness and fighting for LGBTQ rights.
    The Playboy X Moschino PRIDE IS GOOD collection will be available beginning tomorrow at Moschino.com as well as in the Moschino flagship stores in Los Angeles and New York and at Playboy’s Playhouse which opens to the public on Thursday, June 20thand runs through June 23rd at 150 Wooster Street. 100% of Playboy’s net proceeds from Moschino merchandise sold at the Playhouse will benefit The Trevor Project, the world’s largest suicide prevention and crisis intervention organization for LGBTQ youth.
    The Moschino collaboration marks the first time in recent memory that Playboy has allowed its globally recognized logo to be changed.  Moschino Creative Director Jeremy Scott said, “Getting to do a twist on the iconic Playboy logo and support a crucial cause at the same time…. How could I say no?!”
    This isn’t the first collaboration between Playboy and Moschino. The two brands came together for Moschino’s Resort 2018 collection with a line of apparel and accessories featuring the ever-popular Moschino Toy adorned with the iconic Playboy Bunny accessories.
    About Playboy Enterprises, Inc.
    Playboy, one of the most iconic brands in history, reaches a global audience with a diverse portfolio of consumer products, gaming and hospitality and content offerings. Six and a half decades later, what began as a smart, sophisticated and playful men’s magazine has evolved into a global, purpose-driven lifestyle brand that drives more than $3 billion in annual retail sales of Playboy consumer products across 180 countries. 
    About Moschino
    Italian luxury brand, Moschino was founded in 1983 and rose to the forefront of the international fashion scene through the ironic, tongue-in-cheek designs. In 2013, Jeremy Scott was appointed Creative Director and the brand hit a new high with his unexpected original designs that paid homage to Franco Moschino’s original concepts but were infused Scott’s unique vision and sartorial wit. Moschino S.p.A. is the owner of the Moschino brands. The company, which was a licensor of AEFFE S.p.A. since from the brand debut in 1983, was acquired by AEFFE S.p.A. in 1999.
  • New York

    MOSCHINO loves DISARONNO

    DISARONNO, the bestselling Italian liqueur in the world, rounds off a successful year with the ultimate drinks cabinet addition: the iconic bottle, with its unmistakable squared bottle top, will be made over by the Italian fashion house Moschino. This collaboration between two stylish Italian brands will be available for purchase starting this October.

    bottle carton_13947

    The “MOSCHINO loves DISARONNO” bottle will be designed in the fashion house’s signature style, adorned with its classic heartpattern in a bold black and red color palette. This distinctive limited edition combines the characteristics of Moschino with the unmistakable silhouette of the DISARONNO bottle. It’s an ideal gift for fashionistas this holiday season.

    The DISARONNO and Moschino project will support the charity Fashion 4 Development (sponsored by the United Nations) through a donation of its profits to help the development of this unique initiative in Africa.  The overall mission of Fashion 4 Development is to harness the power of the fashion and beauty industries in order to implement creative strategies for sustained economic growth and development in countries worldwide.

    “We were interested in the idea of linking the iconic image of our bottle and brand to that of another that is also recognizable all over the world with a specially designed holiday lookEven though DISARONNO is already known for Italian quality and style worldwide, we’re always trying to reinvent ourselves and stay fresh, which is why we decided to get involved in the world of fashion, in particular Moschino, another dynamic brand with an extensive Italian heritage,” said Stefano Battioni General Manager of ILLVA Saronno,producer of the DISARONNO brand .

     Rossella Jardini, Moschino’s Creative Director, adds “Moschino represents energy, passion, joy and positivity. The red heart has always been one of our symbols. For this holiday season, we will cover the DISARONNO bottle with hearts wishing lots of love to our friends and theirs.”

    The exclusive “MOSCHINO loves DISARONNO” limited edition will be available this November for $24.99 at stores nationwide or through www.1-877-spirits.com.

     

    To celebrate this festive collaboration, the iconic Italian liqueur has created DISARONNO Loves Sour a twist on a timeless cocktail:

    • 3 parts DISARONNO
    • 1 part lemon juice
    • 7 muddled cranberries
    • Shaken and strained in a flute with no ice
    • Topped with champagne

    Cheers!

  • New York

    Moschino x Elle

    Elle Magazine threw a lil soiree in Meatpacking at the Moschino store for single girls and thirsty men!  Filled with Belvedere + Champagne! Thrown by Social Diva – the event was jam packed by 8!





    best change room ever!




    Purse Couch! Awesome






    Kate <3

    Look at the cute Moschino heart dress!

    Engagement ring!




    Best couples don’t speak



    Happy Valentine’s Day!