Posts Tagged ‘IT’

Oscars Makeup: Priyanka Bose in IT Cosmetics/Kiehl’s

Priyanka Bose

Makeup by Nick Barose for Kiehl’s and IT Cosmetics

89th Academy Awards

Priyanka stars in Lion, a nominee for Best Picture


“For the Oscars, we wanted to be classic and feminine, colorful yet timeless, I wanted to play off the beautiful blue, aqua and purple tone of her Vivienne Westwood dress against her gorgeous bronze skin. I drew inspirations from classic Hollywood icon, glamour girl Rita Hayworth, and Bollywood silent film star Seeta Devi. Priyanka has gorgeous dark eyes; they’re so animated and can look extra dramatic with some colors and even when paired with a pop of color on the lips, too. Dark skin with dark hair and eyes like Priyanka’s can carry more colors– it won’t clash.”


I prepped her skin first, to add extra hydration, and plumped it up with Kiehl’s Calendula & Aloe Soothing Hydration Masque. I used Kiehl’s Rare Earth Pore Refining Tonic to help control shine and oil on her t-zone, so there would be no need to touch her up too much throughout the night, and then I moisturized withKiehl’s Ultra Facial Oil-Free Gel Cream. To hydrate and prepare her eyes for makeup, I applied Kiehl’s Creamy Eye Treatment with Avocado, under the eyes to let it absorb. Then, I primed the skin with Kiehl’s Micro-Blur Skin Perfector. After the gel cream absorbed into skin, I blotted away the excess and smoothed the Skin Perfector over it to give her skin an extra smooth finish and help her last longer. Finally, I prepped her lips with Kiehl’s Facial Fuel No-Shine Moisturizing Lip Balm to add hydration and create perfect shine-free canvas for lipstick.


For foundation, I used IT Cosmetics Confidence in a Compact™ with SPF 50+ in Rich. I applied it with a sponge, so I could layer it for more coverage and thinned it out in certain areas to show off her skin and look camera-ready. Apply with sponge and you can layer it for more coverage or thinning it out in certain areas to also show off skin glow and look camera-ready. IT Cosmetics Bye Bye Under Eye Illumination™ Anti-Aging Concealer in Tan brightened her under eyes. I used IT Cosmetics Bye Bye Pores™ Pressed Powder to set the foundation and tone down shine on her T-Zone, and used IT Cosmetics Sunshine in a Compact™ in Warmth to warm up the skin and gently sculpt her face, brushing around the perimeter of her face, center of the neck, and the side of her nose.

I applied IT Cosmetics Ombré Radiance Blush™ in Sugar Plum on the apples of cheeks for a bit of a rosy flush, and then added highlights with IT Cosmetics Hello Light™ Anti-Aging Powder Luminizer in Bella Brilliance


I filled in and shaped her brows with IT Cosmetics BROW POWER™ Super Skinny in Dark Brown. I drew a classic wing with IT Cosmetics No Tug Anti-Aging WaterProof Eyeliner in Brown and used IT Cosmetics Naturally Pretty™ Matte Luxe Transforming Eyeshadow Palette for color on the lids. I finished with IT Cosmetics Superhero™ Mascara, with two coats on top and one coat on the bottom lashes.


On lips, we went for a pop of color, without it being loud so it doesn’t complete with her dress. An earthy shade of red is great because it pops, and there’s a bit of bronze tone to it to make it tie in with a bit of coppery tone in the dress. I used IT Cosmetics Your Lips But Better™ All-Day Waterproof Lip Liner Stain in Perfect Red, and IT Cosmetics Blurred Lines™ Smooth-Fill Lipstick in Brave.


To add a sun-kissed glow to her shoulders, arms and legs, I rubbed on Kiehl’s Creme de Corps, blotted off excess and then dusted IT Cosmetics Hello Light™ Anti-Aging Powder Luminizer in Bella Brilliance on top.

Nick Barose


Mother’s Day Must-haves From IT!

You got it from your momma—now help her look and feel her most beautiful this Mother’s day with a little brush therapy and the perfect pop of pink from IT Cosmetics, a great way to say “thank you” to the number one IT Girl in your life!


Great skin starts with great brushes and NEW IT Brushes for Ulta Fall In Love With Brushes Limited-Edition 3-Piece Set is created from the finest quality of cruelty-free synthetic hair and custom cut for precision application. Each densely-packed brush is designed to do the work for you! buy bridesmaid dresses 2016 online shop Open with Brushes on Side

The set includes The Love Your Skin Foundation BrushThe Love Your Skin Powder/Blush Brush, and The Love Your Skin Eye Shadow Brush. ($39.50, available exclusively at ULTA stores and


The lip and cheek products in the #1 best-selling shade Je Ne Sais Quoi work with any complexion to give you your perfect flush of pink. One swipe on the lips and cheeks is all you need to look perfectly polished day or night!

Vitality Lip Flush™ 4-in-1 Reviver Lipstick Stain $20
Combines your balm, gloss, stain & lipstick into one formula that doesn’t come off until you take it off!

Vitality Lip Blush™ Hydrating Gloss Stain $24
Glides on like a lightweight serum, drenching your lips in cushiony rich pigment that lasts all day.

Vitality Lip Blush™ Hydrating Gloss Soft Stain $24
Delivers high shine & 50% less stain than the original for softer, sheerer color that’s equally as beautiful.

Vitality Flush Stain Stick Lip & Cheek Reviver  $24
Hydrates your skin while adding a naturally pretty pop of pink to your lips & cheeks.

Blurred Lines™ Smooth-Fill Lipstick $24
Smooths on lush color while blurring away lip lines & evening your lip tone for a younger-looking smile.

CC+™ Vitality Brightening Crème Blush $24
Diffuses the look of imperfections and instantly brightens your complexion with a lit-from-within glow.

CC+™ Radiance Ombré Blush $24
Transforms from matte to radiant, bringing your most luminous skin to life in just one sweep.


All are available now at


IT Cosmetics NEW launches are here, just in time for V-Day!

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Cuties! Happy Valentine’s day!

Whether you’re looking to get date-night ready or dolling it up for a night in with Netflix, IT Cosmetics has got you covered in a pinch with three NEW game-changing innovations that are sure to have you looking pretty in pink just in time for Valentine’s Day, from your lashes to your lips!


Transform your lashes in just one coat with Superhero Elastic Stretch Volumizing Mascara! The proprietary Elastic Stretch Technology wraps each individual lash in a volume-boosting, lengthening and ultra-conditioning black cape of power and color, for your strongest, longest, thickest and most defined lashes. Just one swipe creates an eye-conic look, perfect for the biggest night of the year.


For a youthful, lit-from-within glow that’s designed for all skin tones, IT Cosmetics NEW CC+™ Vitality Brightening Crème Blush in IT’s signature Je Ne Sais Quoi™ shade is your perfect pink! This beauty game-changer hydrates, color corrects and diffuses the look of imperfections while brightening your entire complexion with a gorgeous flush of color that lasts!


Finally, add the perfect finishing touch with IT Cosmetics Blurred Lines Collagen Smooth-Fill Lipstick in Je Ne Sais Quoi™ for a truly iconic Valentine’s Day look. Packed with anti-aging ingredients, the NEW Blurred Lines lipstick provides a perfect pop of pink while literally blurring away lip lines for your most beautiful smile. Formulated with hyaluronic filling spheres, collagen, peptides, jojoba, green tea, aloe vera and shea butter, the revolutionary color-infused lip treatment leaves your lips visibly hydrated, cushiony and smooth.

Using these lovely cosmetics from IT, making your Valentine’s day more beautiful!