Leave it to college kids to understand the importance of a good caffeine fix. Late nights, cramming for finals, extracurricular activities — they’ve got a lot on their plates. That’s why two Northeastern students came up with a genius idea stemmed from the question, “why can’t we eat our coffee?”

Eat Your Coffee is a delicious line of caffeinated snack bars, made with real ingredients like dates, oats, and nut butter. Even better? Each bar contains a full cup of coffee (80mg of caffeine) from organic, fair-tradecoffee! Grab a delicious Fudgy Mocha Latte, Salted Caramel Macchiato, or Peanut Butter Mocha and enjoy your daily caffeine kick in a whole new way.

Busy mamas, CEOs, marathon runners… literally anyone who loves coffee or needs a daily pick-me-up will love these tasty, energy-boosting snacks. Plus, they’re packable, snackable, and perfect for the on-the-go lifestyle. Toss one in your bag, stash ’em in your car, or hide them in your desk drawer and get some mental clarity whenever you’re feeling a little depleted during your day. And while you’re boosting your productivity, you’ll be nourishing your body with real ingredients.

More to Love About Eat Your Coffee Bars:

Ethically Sourced Ingredients – Eat Your Coffee pays their coffee farmers fair wages, so you can feel good with every energizing bite.

Just the Right Amount of Caffeine – Each bar contains 80 mg of caffeine, equivalent to one cup ofcoffee. That’s enough to give you a boost, without the jitters.

Snack-Sized Calories – Each bar contains about 180 calories, about half as much as a flavored coffeedrink.

Packable and snackable – Just the right size to take anywhere and enjoy anytime you need a caffeine boost.

With the New Year’s plan making, Eat Your Coffee bars are the perfect way to keep your energy up as you try to conquer everything on your ever-growing to-do list. They also make awesome gifts for yourself or the foodie friends and caffeine lovers on new year’s shopping list!