Posts Tagged ‘best mascara’

RAVE Reviews Releases Ranking of Best Mascara

RAVE Reviews, the innovative site that publishes entertaining rankings based on advanced data-driven analysis, has published its ranking of the “Best Mascara,” available at

An easily forgotten about and often misplaced item that is found in almost everyone’s makeup kit is mascara. It’s quickly applied and can be the missing piece for that “look” you’re going for. Not all mascara is created equal though, or for the same purpose.

The makeup industry is flooded with new products. Some claim to be “cruelty free,” but the line is somewhat grey when it comes to international testing and laws, specifically in China. RAVE has waded through reviews, studies, and other resources to compile a list of the best mascara currently available. And despite some claims going around, none of them contain bat poop. Only fish scales! There is a large difference between “Guanine” and “Guano.”

“The makeup industry is massive, with new companies emerging daily. Finding the right product among all the claims and advertising is exhausting. That’s why we did the hard work for you,” said Hillary Miller, Managing Editor for RAVE Reviews.

In determining which mascara to feature, RAVE compared reviews from hundreds of sources across the internet and focused on multiple factors such as base-to-tip curl, visible lift, long-wearing results, and even application.

The full list of featured products includes:

Benefit Cosmetics BADgal BANG! – San Francisco, CA

Dior DiorShow Waterproof Mascara – Paris, France

Lancome High Definicils – Paris, France

Lancome Hypnose Drama – Paris, France

L’Oreal Paris Makeup Voluminous Lash Paradise – New York, NY

L’Oreal Paris Voluminous Original – New York, NY

L’Oreal Voluminous Original – New York, NY

Marc Jacobs Velvet Noir Major Volume – New York, NY

Maybelline Lash Sensational Waterproof – New York, NY

Maybelline The Falsies Volum Express Flared Waterproof Mascara – New York, NY

Milk Makeup KUSH High Volume Mascara – New York, NY

Tarte Maneater Voluptuous Mascara – New York, NY

Too Faced Better Than Sex Mascara – Irvine, CA

Urban Decay Perversion Mascara – Newport Beach, CA

RAVE Reviews is an authoritative and entertaining guide for consumer goods, entertainment, and travel. It’s not a product review site or a lifestyle magazine. But if those two met on an online dating site, 9 months later, you’d have RAVE Reviews.


IT Cosmetics NEW launches are here, just in time for V-Day!

Scan 145

Cuties! Happy Valentine’s day!

Whether you’re looking to get date-night ready or dolling it up for a night in with Netflix, IT Cosmetics has got you covered in a pinch with three NEW game-changing innovations that are sure to have you looking pretty in pink just in time for Valentine’s Day, from your lashes to your lips!


Transform your lashes in just one coat with Superhero Elastic Stretch Volumizing Mascara! The proprietary Elastic Stretch Technology wraps each individual lash in a volume-boosting, lengthening and ultra-conditioning black cape of power and color, for your strongest, longest, thickest and most defined lashes. Just one swipe creates an eye-conic look, perfect for the biggest night of the year.


For a youthful, lit-from-within glow that’s designed for all skin tones, IT Cosmetics NEW CC+™ Vitality Brightening Crème Blush in IT’s signature Je Ne Sais Quoi™ shade is your perfect pink! This beauty game-changer hydrates, color corrects and diffuses the look of imperfections while brightening your entire complexion with a gorgeous flush of color that lasts!


Finally, add the perfect finishing touch with IT Cosmetics Blurred Lines Collagen Smooth-Fill Lipstick in Je Ne Sais Quoi™ for a truly iconic Valentine’s Day look. Packed with anti-aging ingredients, the NEW Blurred Lines lipstick provides a perfect pop of pink while literally blurring away lip lines for your most beautiful smile. Formulated with hyaluronic filling spheres, collagen, peptides, jojoba, green tea, aloe vera and shea butter, the revolutionary color-infused lip treatment leaves your lips visibly hydrated, cushiony and smooth.

Using these lovely cosmetics from IT, making your Valentine’s day more beautiful!


Smashbox Full Exposure Mascara Review

Smashbox Full Exposure Mascara

Hi all! I picked up a tube of @SmashboxArtists’ Full Exposure Mascara in my FIDM class a few weeks ago. We had an amazing guest speaker come into one of my classes and she brought us FIDM beauties some goodies and I just so happened to have picked up this mascara (my absolute favorite kind of beauty product)!

I must say the tube is pretty big compared to most mascaras. I guess I shouldn’t have been so surprised at how big the wand was too haha 🙂 I’ll start off with my likes of this mascara… I like the formula for the most part. It’s got little fibers in it which give my lashes amazing length. One thing I noticed and I really liked was that unlike most other fiber mascaras, this one was overwhelmingly filled with fibers. A lot of the time, for me, the fibers don’t lay on my lashes length-wise and they end up sticking out in all different directions making my lashes stick together and look spidery. The fibers gave my lashes just the right amount of length even after a few coats.

Smashbox Full Exposure MascaraOne Coat- first day trying it (Mascara only)

Smashbox Full Exposure MascaraTwo Coats – first day trying it (Mascara only)

Smashbox Full Exposure MascaraThree coats – After about a week or so trying it (Mascara only)

The formula itself though, I’m not the biggest fan of. It’s really great at lengthening and fattening up my lashes. I definitely cannot complain about that but it does make my lashes a bit stiff. Perhaps this is what curls my lashes so well? Perhaps its what keeps them curled so well from morning to night? I’m not sure but it doesn’t really allow for much movement after it dries. Maybe it’s just my bad habit for touching my lashes throughout the day (pushing them upwards to give the curl a bit of a boost). BUT adding on to the somewhat dry factor, even though it is somewhat dry, it DOES NOT flake. I repeat DOES NOT flake. BIG plus for me. I think this would be an awesome mascara for those with stick straight lashes because it seems to hold curls more since it isn’t such a soft formula. Not something I can guaruntee since my lashes curl as I apply mascara on them but I’d love for you guys to try it out and let me know if it works better than just using waterproof mascara 🙂

Smashbox Full Exposure Mascara WandThe wand compared to the size of a business card…

Smashbox Full Exposure Mascara WandMascara wand in front of my lashes (bigger than my eye since it’s closer to the camera but you get the picture… its HUGE)

Now comes my big downfall of this mascara… the brush itself is HUGE. I wanna say this is one of the biggest brush I have ever seen actually haha. Having a flatter, eye area and a smaller one, this really creates an issue for me. Luckily I almost always use an index card when I put on my mascara in the morning since I”m always in a rush to get to work. The mascara (if I didn’t use an eyelid shield) would get all over my eyelids and would end up ruining my makeup. It’s kind of heartbreaking because I have grown to really like this mascara but the wand is just so hard to maneuver around my eye shape. Bristles on the brush itself are awesome though… thick and full.

The Smashbox Full Exposure definitely delivers on the lengthening and volumizing claims they make and really does make my lashes look absolutely amazing. I will say it took me a few uses to get used to it and to use up enough product to get it to the consistency I like it to be at so when you first purchase it, make sure you give it a few days before you decide if you like it or not (just like you should with any new mascara you try). Don’t be discouraged by the size of the brush or by the way I’m describing my experience to you because it may be different for you. Who knows… maybe you’ll like the formula so much that you won’t mind shielding your eyelids when applying it 🙂

You can purchase this mascara on the Smashbox website or at Sephora for $19. Great price if you ask me for a 0.38 fluid ounce tube of prestige brand mascara.

xo, June 🙂