JOAH Invites You to Turn Up the Color!

JOAH Launches Color Squad Cream Lipstick,
Blur Mineral Activator Primer
and More for 2019

JOAH is excited to introduce the latest additions to its first full-range K-beauty cosmetics line, live now on JOAHbeauty.com and CVS.com.

The latest launches from JOAH include: Color Squad Cream Lipstick; Blur Activator Mineral Primer; two new iterations of the popular Birthday Suit Eyeshadow Palette; new shades of I’m Your Jelly Bae Matte Gel Lipstick and Wat-a-Matte Matte Liquid Lipstick; and three concealers (Wand Me Up Perfecting Concealer, All Brushed Up Creamy Concealer and Truly Yours Dark Circle Concealer).

JOAH Color Squad Cream Lipstick is a lightweight, ultra-moisturizing lipstick infused with Argan Oil to leave lips feeling smooth and hydrated. With saturated micro-fine pigments, Color Squad delivers rich, lush color that lasts all day. Color Squad is available in 20 color-rich shades.

BENEFITS:

  • Hydrating formula infused with Argan Oil
  • Highly pigmented
  • Comfortable, all day wear
  • Available in 20 color rich shades

JOAH Blur Activator Mineral Primer is an airy skin perfecting primer infused with Korean Camellia Oil. The lightweight skin perfecting formula creates a veil-like effect on the skin which “blurs” imperfections leaving smooth, flawless skin. Helps foundation glide on and set makeup for long lasting wear.

BENEFITS:

  • Smooths skin
  • Minimizes the appearance of redness, pores, winkles and more
  • Weightless texture
  • Extends wear of makeup
  • Infused with Camellia Oil & Minerals

JOAH Birthday Suit Eyeshadow is a versatile compact eyeshadow palette featuring a mix of 6 shades ranging from mattes to shimmers. New shades “After Hours” and “Date Night” join fan favorites “Bare” and “Unveiled” for 4 versatile options.

BENEFITS:

  • Rich long lasting color and pigment
  • Blends easily
  • Velvety texture
  • Can be used as an eyeliner when applied wet

JOAH I’m Your Jelly Bae Matte Gel Lipstick now offers 3 new shades – “Romeo,” “Lover,” and “BAEcation” – in an innovative gel-powder formula with a highly pigmented matte finish.

BENEFITS:

  • Gel lipstick glides on and provides weightless comfort thanks to dry-touch oils and a wax-free formula
  • The richly pigmented color quickly dries to a velvety, matte finish thatdelivers lasting wear without making the lips look or feel dried out

The JOAH Wat-a-Matte Liquid Lipstick family adds 6 brand new options – “Rosé Truffle,” “Berry Bliss,” “Cherry Cola,” “Pink Velvet,” “Cherry Tart,” and “Sugar Cookie.” A unique U-shaped doe-foot applicator hugs your lip for perfect lips with just one stroke thanks to the revolutionary non-drying, full coverage formula.

BENEFITS:

  • High pigmentation
  • Full coverage in one stroke
  • Angled tip applicator
  • Lasts for 12 hours

JOAH expands its concealer offerings with the introduction of Wand Me Up Perfecting Concealer, a fresh, natural coverage wand concealer hides imperfections and leaves skin looking flawless.

BENEFITS:

  • Natural, buildable coverage
  • Camouflages skin imperfections, acne and blemishes
  • Lightweight & breathable
  • Easy to blend
  • Corrects, contours & perfects

All Brushed Up Creamy Concealer, a radiant creamy concealer with unique brush tip applicator that provides the most precise application for an instantly flawless complexion.

BENEFITS:

  • Customizable coverage
  • Brightening effect
  • Evens out skin tone
  • Preciseapplication with easy to use brush
  • Camouflages skin imperfections, acne and blemishes

JOAH Truly Yours Dark Circle Concealer – a lightweight creamy concealer with buildable coverage that instantly hides dark circles, blurs fine lines and masks imperfections – is now available in 11 shades. The cushion applicator allows for an easy and even application while leaving skin looking youthful.

BENEFITS:

  • Easy to blend
  • Lightweight yet full coverage
  • Leaves skin with a natural finish
  • Conceals dark circles, skin imperfections, scars, hyperpigmentation and discoloration

JOAH – which is Korean for “I like it” – is the first full-range K-beauty cosmetics line available to the mass market, offering easily achievable beauty benefits, on-trend colors, and innovative high performance formulas. The full JOAH line features 190 SKUs spanning across the lip, eye, brow, face, and cosmetic brush segments. Price points range from $2.99 to $13.99. The playful names and colorful packaging reflect the JOAH attitude -– fearlessly feminine and unapologetically girly.

ABOUT JOAH

Rooted in Korean Culture, K-Beauty is a philosophy that caring for your skin comes first and what you put on your face really matters. JOAH brings the best of Korean beauty innovation and quality to the US with a full cosmetics line featuring skin-loving ingredients + formulas that really work. You will see the difference & feel the difference when you wear JOAH cosmetics. Plus just because it’s the best, we don’t expect you to pay a fortune. JOAH is Korean for “I like it” and you’ll love it too! For more information, visit www.JOAHbeauty.com.

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Tackle classic crafts with our First Time series titles: Window Treatments, Felting, and Embroidery and Cross-Stitch

Learning how to craft has never been simpler! Like having a personal instructor at your side, our First Time beginner’s guide teaches everything you need to know about a variety of needle arts including Window Treatments, Felting¸ and Embroidery and Cross-Stitch!

Filled with detailed descriptions of materials and tools, the easy step-by-step instructions will have you sewing and decorating with confidence.

First Time Window Treatments

The Absolute Beginner’s Guide

by Susan Woodcock

$19.99 US / $25.99 CAN

Paperback, 128 Pages

ISBN: 9781631597855

August 6, 2019

Learning how to plan, make, and install your own beautiful curtains, drapes, shades, and other window decor may sound daunting, but with the expert, step-by-step guidance of Susan Woodcock in First Time Window Treatments, your goal is within reach.

Like having your very own sewing instructor at your side, First Time Window Treatments guides you expertly through the process, including:

  • Measuring your windows and selecting fabric
  • Fundamental techniques of cutting, seaming, hemming, and adding frills and trims
  • Making basic styles of curtains, shades, blinds, and top treatments
  • Essential tips and tools for installation
There’s a first time for everything. First Time Window Treatmentswill help you decorate your windows with your own stylish designs.

 

First Time Felting

The Absolute Beginner’s Guide

by Ruth Lane

$19.99 US / $25.99 CAN

Paperback, 128 Pages

ISBN: 9781631598036

September 3, 2019

In First Time Felting, felting and fiber expert Ruth Lane teaches a class for absolute beginners on three classic methods of felting.

Start by learning about the various types of wool fibers used for felting, preparing them for the process, and simple methods for dyeing. Next, discover the basic supplies and techniques for needle feltingwet felting, and nuno felting.

You’ll use those essential skills to make fun, easy projects—artworks, embellished fashions, three-dimensional figures, and more—skills you’ll turn to again and again to create your own original pieces!

First Time Embroidery and Cross-Stitch

The Absolute Beginner’s Guide

by Linda Wyszynski

$19.99 US / $25.99 CAN

Paperback, 128 Pages

ISBN: 9781631597978

September 3, 2019

Learning how to embroider and cross stitch has never been simpler! Like having a personal instructor at your side, this beginner’s guide teaches everything you need to know about a variety of hand stitching techniques.

Filled with detailed descriptions of materials and tools, the easy step-by-step instructions for classic embroiderycrewel, and cross-stitch will have you creating and embellishing projects like jewelry, journal covers, pillows, fashions, and more with confidence.

With First Time Embroidery and Cross Stitch, you’ll be personalizing your own amazing pieces with beautiful stitches in no time.

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CTRL Cosmetics Miami and New York Based Designer Launches A Unique Unisex Skincare Brand

New York and Miami-based designer Nina L. Steinberg, along with her husband and business partner Alan H. Steinberg have announced the launch of CTRL Cosmetics, their highly anticipated, unique, unisex skincare brand. The Steinberg’s new collection re-defines “luxury for the minimalist in all of us” and is now available online at www.ctrlcosmetics.com. The brand will launch with retailers and the press at the Independent Beauty Expo in New York City, August 21-22, 2019.

The Founders are thrilled to introduce consumers to their collection of high-performance skincare created for everyone who has ever wanted products that catered to “skin” not gender. “We’ve formulated all of our products using carefully sourced botanicals and naturally derived extracts that hydrate, smooth and nourish your skin with vital antioxidants. It’s about your skin – we take that seriously!”

Nina Steinberg relied on her same trusted design sense that has proved successful in other mediums to drive her vision for skincare. She notes:

“As a designer, and being one for so many years, I’ve learned that I’m not one to stick to just one brand or look.

I am always looking for something different. As in my designs, I like various concepts that work well together.

I’m the type of person who is eclectic in design, but also LOVE that elegant look and feel, yet being very much in the present, looking towards the future, but forever timeless.”

The Steinberg’s teamed up with widely respected and forward-thinking cosmetic scientists to test how Nina’s vision of gender free, naturally derived, luxurious and sensory enhancing skincare could be translated into a perfectly formulated 5-piece launch collection. The resulting products needed to satisfy the Steinberg’s performance standards and appeal to the demanding, minimalist consumer with no time to waste on multi-step regimens that often disappoint. Nina describes what motivated her research:

“Over the years I’ve tried so many well-known brands and have yet to achieve the results I’ve been looking for. So, with that idea in mind, I decided that I would do research into what would be most beneficial for my skin, as well as for others, including MEN!

For so many years, R&D was done with the Woman in mind. Did anyone ever think of MEN’S skin? Their skin is just as important! Skin is just that, Skin!

Our face is like a Canvas! We all want to look our best. Having that clean, polished, hydrated and moisturized look. That healthy bright glow!”

Within the 5-product launch collection, Lasting Hydration is a “hero” super serum made with the purest water-soluble forms of high and low molecular weight Hyaluronic Acid that increases hydration to smooth and plump the skin for a flawless look. Nina and Alan are clear: “This is our secret weapon for dull, stressed and dehydrated skin – make it yours!” The breakthrough formula delivers astonishing results as an oil-free moisturizer, serum or overnight hydration booster. The price point is $135.

The full collection also includes Daily Refresh Cleansing Gel, at $34. The luxurious formula relies on Rose Hip Seed Extract, Geranium Flower and Seaweed Extract for its revitalizing, antioxidant benefits. A refreshing gel that gently removes traces of impurities, makeup and dirt, leaving the skin supple and balanced. Rich in vitamins, DAILY REFRESH is a natural, pure, high performance cleanser that delivers extensive benefits to the rejuvenation process and healthy skin maintenance.

Paradise Smooth Moisturizing Gel, priced at $78, is infused with Snow Algae, Cloudberry and Caffeine to boost radiance and fight environmental stressors. A luxurious gel that hydrates instantly, while visibly smoothing and plumping the complexion. The light-as-air texture delivers a matte finish and a healthy glow.  The oil-free formula controls shine, minimizes pores, and balances combination skin. Powerful antioxidants boost the skin’s resilience for a more youthful appearance. Snow Algae, Vitamin A-rich Cloudberry, and Caffeine, boost skin defenses, while preventing free-radical damage from environmental aggressors.

Rejuvenation Facial Polish, priced at $52 combines the intense hydration that Honey provides with the outstanding skin polishing benefits of Amber. REJUVENATION Facial Polish restores the appearance of smooth, radiant, younger looking skin. Amber granules deliver helpful minerals while gently lifting dead cells and impurities, leaving a smooth, polished finish. Honey has the unique ability to draw moisture from the air, infusing the skin with vital hydration. The blended aroma of vanilla, honey, and amber resin creates a spa-like sensory experience.

And Replenish Beautifying Oil priced at $72 is a “super omega” blend of Oils including Amaranth, Grapeseed, Squalane, Argan and Coconut that is quickly absorbed as a daily moisturizer or overnight smoothing treatment. A super blend of oils high in omega fatty acids, antioxidants and proteins that deeply hydrates and rejuvenates the skin, while preventing and reducing the appearance of fine lines and wrinkles. REPLENISH is absorbed quickly, delivering nutrients, that transform, firm and restore dry and damaged skin. Potent oils, including Argan, Coconut, Amaranth, Grape Seed and Rosemary, work flawlessly together in REPLENISH for a luxurious, restorative experience. The carefully selected oils have a natural affinity with our skin, absorbing quickly to deliver hydration, nutrients and antioxidants. CTRL™ has identified the critical benefits of these nutrient-rich extracts and blended them to create a powerful elixir for the skin. This beautifying oil contains a powerful full-range of omega fatty acids, protein, and antioxidants that work together to hydrate, nourish and rejuvenate dull, dry, and lifeless skin.

CTRL is a unique unisex skincare brand.

CTRL Your Lifestyle™.

Want to know more about CTRL, you can check https://www.ctrlcosmetics.com/.

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Update your fall skincare routine to maintain hydrated skin all day long!

It is so good that you can find some local brands that you love. For me, a San Diego resident, I always go to farmer’s markets and local stores to try some new and natural skincare products. Now I found one skincare brand that I love and want to introduce to you guys – Ultra Violet Advanced Skincare and Repair.

Ultra Violet Advanced Skincare and Repair is focused on providing impeccable services and products with the highest levels of customer satisfaction. Using bio-effective ingredients such as multi-functional antioxidants, phytonutrients, clinically-tested peptides, and botanicals, all products offer gentle, drug-free alternatives.

At Ultra Violet Advanced Skincare and Repair, they are focused on providing impeccable services with the highest levels of customer satisfaction. They know the importance of feeling confident in your own skin everyday. Their custom designed treatments enable every woman to enhance her unique beauty. Their skincare treatment technology set them apart from the rest. Being highly focused on clinical results, they do not compromise when it comes to healthy, beautiful skin. ultra violet’s experts stand for professionalism and maintaining their reputation as San Diego’s leading authority in skincare treatment technology.

THE BEST SELLERS

formula 28 perfector
multi correcting accelerator
$115.00

  • Rapidly improves hydration, diminishes crepiness and the appearance of surface lines.
  • Challenges skin to correct a variety of skin conditions and problems, displaying visible results within 24-hours to several weeks.
  • Diminishes visible imperfections within days to weeks – discourages reappearance.
  • Normalizes red or yellow skin tones within two to four weeks.
  • Speeds skin’s recovery from laser, resurfacing and other procedures.
  • Helps clear breakouts within 48 hours, discourages future problems.
  • Reduces signs of ongoing sensitivity.
  • Controls and limits skin’s adverse reaction to stress.
  • Reduces signs of AHA sensitivity within 1-3 days.
  • Supports the healthy appearance of immuno-compromised skin

lipid drench
luxury facial oil accelerator
$58.00

  • Instantly customizes treatments in the palm of your hand.
  • Adapts skincare routine as skin’s needs change.
  • Reprograms dry skin for long lasting softness and immediate comfort.
  • Revitalizes for fresher looking, more radiant skin immediately.
  • Supercharges cremes, masques & other complexes.
  • Eliminates dehydrated surface lines with time.
  • New lines form more slowly, if at all.

antiox18
multi defense accelerator
$89.00

  • Inhibits free radicals that lead to inflammation, dryness, aging and age spots.
  • Softens, smoothes, hydrates.
  • Reduces redness.
  • Increases hydration and radiance.

About the founder:

Marci Malbrough, an NCEA certified Master Esthetician, is the founder of ultra violet advanced skincare and repair and creator of ultra violet bioactive skincare. Marci has been licensed and practicing since 2000. Giving you beautiful, glowing skin is her passion. Her approach to healthy skin is an all around rejuvenation, keeping your largest organ healthy and nourished. Feeding your skin and replenishing what time has taken away with customized professional treatments and proper home care products. You and Ultra Violet will work together to achieve impressive results.

As a Master Esthetician, Marci’s knowledge of techniques, products, and equipment to combat aging and acneic skin keep her at the top of her field. Always fine tuning these skills through furthering her education. Making sure she would be providing you and your skin with the best technology, procedures, and products this field has to offer. Marci is confident UltraViolet bioactive skincare and her menu of services and customized treatments will cover all of your skincare needs. Come see what UltraViolet Advanced Skincare and Repair is all about!

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Whitening and cleaning on-the-go with EverSmile

My husband just finished his 6 months with CandidCo! He is so happy with the results and his smile is 100% perfect now! He travels a lot for his job and is always trying to find the most compact solutions. Look at his amazing smile with no gap 🙂  You can see in the pic below from before his treatment, his smile was a bit different. He felt that his gap was getting wider and his teeth were shifting and grinding in a weird way. That’s why we opted to go with CandidCo. After one month of trying EverSmile – We have to say we are a fan of its compactness and whitening power!

Image may contain: 2 people, child and closeup

Image may contain: 2 people, people smiling, outdoor

One of the things that was big in his dobb kit was the foam whitener! He was so thrilled to find something compact and small he can easily take with him with EverSmile.

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No photo description available.

EverSmile is way smaller than the other ‘on-the-go’ option!

People invest a lot in putting their best smile forward, whether they’re using Invisalign, SmileDirectClub, Candid Co, ClearCorrect, or any other aligner. So why does a clear aligner start to seem… less than clear? Did you know that aligners start to get dirty the moment you put them in your mouth? The tight fit that moves your teeth also prevents saliva from washing your teeth clean, meaning that bacteria levels can soar. As odorous compounds and plaque biofilm builds up, you can find yourself with bad breath and cloudy or yellowing aligners. EverSmile® has the solution!

EverSmile® AlignerFresh™ solves the number one problem with wearing aligners; whitening and cleaning on-the-go. Which comes in handy for after meals when you can’t rinse. AlignerFresh™ uses hydrogen peroxide based, anionic EverClean™ technology and in laboratory testing, 99.999% of common oral bacteria were killed within 60 seconds of exposure. AlignerFresh can be applied up to 6 times per day and it’s so easy to use!

 

All it takes is 3 simple steps:

 

About EverSmile:

Founded in 2013 by Dr. Michael Florman, DDS and Camilo Triana, EverSmile, Inc. is a leading innovator in the oral care and orthodontic consumer packaged goods market. Dr. Florman wanted to answer his patients’ most common question: “How do I keep my aligners clean and fresh?” By using advanced anionic hydrogen peroxide technology, Dr. Florman not only answered his patients’ questions but also introduced a patented method of application which provided cleanliness, freshness, and teeth whitening to aligner patients. For 7 years now, EverSmile® has been the only solution on the market and has since expanded to include the following products: OrthoFoam for braces, WhiteFoam and AlignerFresh for for clear aligners & retainers, WhitenFresh for on-the-go dual action breath freshening & teeth whitening, SportsFresh for sports mouth guards, and FreshDent for  dentures & partials. Today, EverSmile® is a globally recognized brand selling products in the US, Europe, India, and Australia. Available in CVS, Bed Bath & Beyond/Harmon, Kinney Drug, London Drug and Rexall in Canada and arriving in Walmart and Walgreens stores nationwide in Spring of 2020. With a dedication to providing innovation and science to every smile, EverSmile® is leading the oral care industry with unique products that truly solve a problem.

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NYFW: Korto Momolu SS20 show for Women Grow

Yesterday designer & Project Runway Allstar, Korto Momolu, showed her SS20 collection at Pier59 Studios during New York Fashion Week and fused the worlds of cannabis and fashion for the first time ever on stage.

The show was held in partnership with Women Grow, an organization dually designed to obliterate the lingering stigma affiliated with cannabis and to intentionally cultivate female leadership within the cannabis industry.

Momolu showed 26 looks predominantly created with eco-friendly, sustainable hemp-based fabrications: hemp, linen, jute and cork. Plus 2 models carried vape pens on the runway.

Most people have a notion in their mind pertaining to cannabis – forged largely from pop culture references from Woodstock to 90s stoner movies. Women Grow aims to replace them and looks at the cannabis boom as THE solution to health, wellness, sustainability and environmental needs – this is the future of fashion.

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