• Art,  Los Angeles

    BEYOND THE STREETS Announces What Was, What Is, What Could Be, an Exhibition by Gustavo Zermeño Jr.

    BEYOND THE STREETS is pleased to announce What Was, What Is, What Could Be, the first-ever solo exhibition from Los Angeles based-artist Gustavo Zermeño Jr. What Was, What Is, What Could Be offers a profound exploration of the city’s myriad landscapes and communities, as envisioned through Zermeño’s aspirational and immersive mural-inspired landscapes. It is a narrative journey through the heart of Los Angeles, as told by one of its most passionate storytellers.

    Zermeño Jr. transcends his iconic mural work to present a collection of paintings that pay homage to various Los Angeles landmarks—locations he has long aspired to transform through his art. Each work serves as a vibrant snapshot of LA’s diverse ecosystems, pacing between a harmonious blend of dreams and reality. His work is a manifestation of his presence within these landscapes, providing a unique lens through which he shares his personal narrative and connection with the city.

    About the show, Gustavo Zermeño Jr. shares, “Los Angeles has always been my home, but it wasn’t until I started painting murals that I truly forged a bond with the city. My art has opened so many doors, each revealing itself as a hidden gem abundant with culture and beauty. Immersing myself for weeks in these neighborhoods has allowed me to intimately connect with and feel the unique energy of the many communities within LA, each a source of inspiration that continually shapes my identity as an artist.”

    The exhibition is a testament to Zermeño’s innovative approach to art, where the act of mural painting becomes a dynamic conversation with the city and its inhabitants. This dialogue is not only a means of artistic expression but also a method for Zermeño to weave himself into the fabric of Los Angeles’ diverse neighborhoods. Through his process, he gains a deeper understanding and appreciation of the communities’ unique identities and stories, further enriching his art and allowing audiences to see Los Angeles through a distinctly intimate perspective. It invites viewers to traverse the city and spirit of its communities, celebrating LA’s complex beauty, resilience, and the unifying power of art to reflect and shape an understanding of place and identity.

    The opening reception for What Was, What Is, What Could Be will take place on Friday, May 3, 2024 from 6PM to 9PM PST, with the show running through June 15, 2024.

    About Gustavo Zermeño Jr. 
    Gustavo Zermeño Jr. mixed his love for community and art by first offering to paint murals on local businesses around his home in Venice, California. Soon his larger-than-life portraits of sports heroes, celebrities and iconic musicians, done in acrylic and aerosol, peered at passersby from walls far beyond his neighborhood. This led to collaborations with the likes of the Los Angeles Lakers, Los Angeles Rams, UCLA and Nike, among others, while working with nonprofits and underserved populations to uplift and inspire the next generation of artists. Zermeño has been featured in local and national media and created a social media buzz with his hyper-realistic painted cutouts, left in unlikely places—a practice he loved for its surprise factor. His body of work has grown to include sculptures and stylized portraits on canvas and paper. He continues to be inspired by Los Angeles, its sports culture, music, and the landscape itself.

    www.gzjr.org

    About BEYOND THE STREETS
    BEYOND THE STREETS was founded by Roger Gastman, producer of the 2010 Academy Award-nominated film, Exit Through the Gift Shop, co-curator of Art in the Streets (2011) at the MoCA in Los Angeles, and director of the SHOWTIME documentary Rolling Like Thunder (2021), a plunge into the underground world of freight train graffiti culture. BEYOND THE STREETS is an art-driven cultural and educational worldwide movement celebrating mark makers and rule breakers, agitators and instigators. Its curation showcases the best of contemporary and emerging artists, with a focus on graffiti and street art creators. Boasting over 100 artist collaborators per show, BEYOND THE STREETS is known for its massive-scale exhibitions, immersive educational experiences, and engaging pop-up events, which have played host to over 650,000 unique visitors between its shows in Los Angeles, New York, The Hamptons, London, Shanghai, and digital showcases with NTWRK. BEYOND THE STREETS exhibitions have produced over 2.5B media impressions through global art publications, business journals and culture magazines. BEYOND THE STREETS is widely recognized for its innovative brand partnerships and premium publications, which include over 75 published and authored book titles, including works for the likes of Martha Cooper, Felipe Pantone, POSE, Paul Insect, and Mister CARTOON, amongst others. BEYOND THE STREETS pushes the very idea of art beyond any preconceived boundary.

  • Beauty,  Eco,  Gift Guide,  Los Angeles,  New York,  San Diego

    Empower Your Skin with SKWAD’s Teen Skincare Revolution

    Let’s dive into the inspiring journey of SKWAD, a skincare brand that’s rewriting the rules and championing inclusivity, effectiveness, and eco-consciousness. It all started with Elise Kandrac, a mom of 3 teenagers, who noticed something profound about her kids’ self-esteem and the products available for their skincare needs.

    Elise’s lightbulb moment came when she realized that her children’s confidence was more influenced by how they felt about their appearance than by their actual achievements. This led her to question why skincare products for teens were often gender-specific. After all, shouldn’t skincare be about feeling good in your own skin, regardless of gender?

    Elise embarked on a mission to create gender-neutral skincare solutions, beginning with her own family. She found it challenging to discover products that were gentle yet effective for her daughter’s skin and virtually non-existent options for her son. This gap in the market fueled her determination to challenge the status quo and introduce skincare that’s all about nourishing and protecting young skin without the need for gender labels.

    Fast forward to today, and SKWAD is not just a skincare brand – it’s a movement. Inspired by Elise’s strong family ties to Hawaii, SKWAD embraces values of inclusivity, environmental responsibility, and a commitment to doing better for our planet. The brand’s mission is clear: skincare that’s good for you and good for the Earth.

    One of the standout products from SKWAD is The Starter Skincare Set for Teens. Imagine having all your besties in one place at the same time – that’s the feeling this set brings.

    The set contains:

    • SKWEEZ Gentle Exfoliating Face Wash (100ml)
      • A gentle yet effective face wash that brightens and softens the skin while protecting its moisture barrier.
    • SKWIRT Hydrating and Exfoliating Facial and Body Toning Spray (100 ml)
      • A versatile toning spray that hydrates, clarifies, and refreshes the skin, suitable for use as a toner or standalone spray.
    • SKWISH Hydrating Moisturiser (100 ml)
      • An easy-to-use moisturizer packed with non-greasy oils and antioxidants, improving hydration and skin barrier function.
    • SKRAPE Nourishing Face Mask & Shaving Cream (100 ml)
      • A dual-function mask that hydrates and protects the skin, suitable for use as a shaving cream or face mask.
    • SKWAD Toiletry Bag For Teenage Girls and Boys
      • A stylish and practical toiletry bag made from sustainable materials, perfect for organizing your skincare essentials on-the-go.

    In essence, SKWAD isn’t just about skincare – it’s about empowerment, inclusivity, and making a positive impact. By challenging norms, prioritizing effectiveness, and embracing sustainability, SKWAD sets the bar high for teen skincare and environmental stewardship. Join the SKWAD movement and let your skin and the planet thrive together!

  • Baby,  Health,  Los Angeles,  San Diego

    Unlocking Wellness with NATPAT: A Journey into Natural Solutions

    In a world where health and wellness often feel like a maze of options, NATPAT shines as a beacon of innovation and simplicity. This Australian-based brand offers a unique range of patches and stickers designed to enhance daily life naturally. Let’s dive into what makes NATPAT a game-changer in the realm of well-being.

    First and foremost, NATPAT’s commitment to crafting products with care is evident in every patch and sticker they offer. Whether you’re seeking tranquility amidst chaos or protection from pesky mosquitoes, NATPAT has you covered.

    For those hectic days when calmness is elusive, NATPAT‘s calming patches and stickers provide a soothing escape. Their UV stickers are a smart tool for sun lovers, offering a practical way to monitor UV exposure. And when congestion strikes, the stuffy patch is a trusted ally, helping to ease discomfort.

    Parents will find solace in NATPAT’s gentle yet effective solutions, such as the sleepy patch for kids and the sleep patch for adults, promoting restful nights for the whole family. The itch patch and bug bite patches offer quick relief from common annoyances, while the focus patch is a game-changer for concentration boosts.

    Managing appetite becomes easier with NATPAT’s discreet appetite suppressant patches, and allergy sufferers can find relief with their allergy relief stickers.

    But NATPAT isn’t just about products; it’s a lifestyle choice for those who prioritize health, wellness, and natural solutions. Their commitment to quality extends beyond ingredients to eco-conscious practices. With compostable, biodegradable materials and recyclable packaging, NATPAT is making strides in caring for the planet.

    Moreover, NATPAT’s journey is one of passion and growth. From humble beginnings in 2020 to expanding globally and partnering with reputable retailers like Walmart and Costco, NATPAT’s impact is felt worldwide. Their dedication to quality, safety, and environmental responsibility sets them apart as a leader in the wellness industry.

    In essence, NATPAT is more than a brand; it’s a testament to the power of nature, innovation, and caring for both ourselves and the world around us. Join the NATPAT journey and unlock the superhero potential in every aspect of your well-being.

  • Los Angeles,  San Diego

    Bruce Dickinson Announces Two New Touring Band Members And A One-Off Warm-Up Show for ‘The Mandrake Project’

    Ahead of the release of the album, The Mandrake Project via BMG on March 1st and the start of a four- month tour,  Bruce Dickinson has revealed the addition of two new guitarists in the touring line up.

    Swedish born guitarist, songwriter and multi-platinum credited producer Philip Naslund and Swiss session and touring guitarist Chris Declercq (who incidentally played on the current single, “Rain On The Graves”) will add their fire to band members Dave Moreno, Mistheria and Tanya O’Callaghan.

    “Sadly, and with regret, guitarist and producer Roy Z will no longer join the band on tour due to some personal commitments,” explains Dickinson. “He will remain in LA to work on some re-mixing and re-mastering of the catalogue. We all know the show must go on though, and this project is too important to everyone to not be the very best it can be. I’m gutted about Roy because he assembled most of the album and touring band, introducing Mistheria & Dave Moreno to the project and mentoring guitarist Chris Declerq. I’m so excited about what both Philip and Chris will bring on stage together and now my only ambition is to grab a little piece of the audiences’ hearts every night.”

    The first chance to see the six-piece live will now be at The Observatory, Orange County on April 15th with tickets going on sale to the general public at www.Ticketmaster.com on Tuesday, February 20th at 10am PST. “We’re not afraid of doing some growing up in public” explains Dickinson “so this show will be a close to a rehearsal as you can get – it’s exciting to think what these musicians can do – and will do, when there are over one thousand fans in the room!”

  • Beauty,  Eco,  Los Angeles,  San Diego

    Maysama – Award-winning skincare – backed by science, powered by Green Rooibos Extract API

    Have you ever tried a Pressed Serum? Let’s experience the Green Rooibos Pressed Serum by Maysama together! Maysama is an eco-luxury brand that produces skincare, devices, and sustainable accessories like headbands and face cloths.

    The Green Rooibos range is created based on Aspalathin-enriched Green Rooibos Extract and backed by science from the Nelson Mandela Institute in South Africa. A line suitable for all skin types. The Pressed Serum is an antioxidant product formulated with 1.3% Green Rooibos extract and 3% Niacinamide.

    Green Rooibos Pressed Serum

    • Award-winning antioxidant serum formulated with Green Rooibos Extract [GRE].
    • Patented extraction, enhances antioxidant potential of our GRE 70-fold
    • Proven to enhance outcomes with Red LED Light Therapy treatments
    • Formulated with 1.3% GRE, 3% niacinamide and loaded with humectants.
    • Sustainably sourced ingredients, eco-friendly glass packaging & recycled cartons
    • Vegan & Leaping Bunny approved
    • Free from essential oils, fragrance and known EU allergens
    • Suitable for sensitive skin and rosacea
    • pH 5.0 ‚Äì 5.5

    Reasons why Rooibos is Good for the Skin

    Green Rooibos serves as a potent antioxidant, anti-inflammatory, antibacterial and anti-mutagenic agent as well as a rich source of Alpha Hydroxy Acids [AHA’s] and zinc, known for their anti-ageing properties.

    Science Reveals Rooibos as a Star Ingredient for Cosmetics

    Maysama’s Aspalathin-enriched Green Rooibos Extract, produced with a patented extraction process, has superior bioavailability and is a true bioactive ingredient for cosmetic application.


    Maysama is an eco-conscious, science-backed skincare brand developed with pulse light therapy and green rooibos (unfermented leaves) to achieve the exact results you are looking for! Higher in antioxidants than its red counterpart and 70 times more potent with red light help, rooibos is at the heart of all skincare products offered. Optimizing skincare, Maysama Beauty combines the antioxidant power of Aspalathin-enriched green rooibos skincare with LED light therapy for improved outcomes for skin rejuvenation. Follow them on Instagram @maysama_beauty.

  • Los Angeles,  New York,  San Diego

    Grandpa Gus’s Natural Mosquito Repellent Spray, Time-Release Plant-Based Actives, Non-Greasy, No Stains, No DEET

    Grandpa Gus is natural insect repellent with plant-based actives that performs as well as DEET. With a non-greasy skin feel and pleasant fragrance, this mosquito repellent lasts for up to 6 hours, so you can enjoy the outdoors longer. Repels mosquitoes up to 6 hours. Grandpa Gus’s Mosquito Repellent Spray is new and improved to repel mosquitoes longer than other natural product players. Enjoy the outdoors up to 3 times longer without having to reapply!

    Longer lasting formula! This unique, natural formula was crafted to steadily release its plant-based actives over time for so you can enjoy hours of activities before needing to reapply.

    Plant-based Repellent. The active essential oils Geraniol, Lemongrass, and Mint come together to naturally repel pesky mosquitoes. These natural plant oils have been repelling bugs for ages and work together for highly effective results.

    Safe for the whole family. Grandpa Gus’s Mosquito Repellent Spray is dermatologist-tested and non-irritating. It is pleasant on the skin with a fresh scent, DEET Free, non-greasy feel and won’t stain fabric and gear. Made in the USA.

    Grandpa Gus set out to create new formulas that really work, are simple and safe for the family to use no matter how mosquito-prone so you can enjoy the outdoors, worry free!