Posts Written On September 25, 2020

Sandra’s Celebrates National Chicken Month While Celebrating the Earth

The chicken brand’s Upcycle campaign focuses on sustainability.

In honor of National Chicken Month this September, Sandra‘s all natural chicken brand is highlighting its commitment to sustainability.


The chicken brand launched #UpcycleWithSandras, a unique sustainability campaign designed to encourage consumers to repurpose and reuse product packaging to reduce waste. To help with ideas, the inside of Sandra‘s packaging features different printed designs of fun, reusable items like bookmarks, thought bubbles, recipe cards, coupons and patterns that can be colored to create something new.


“We value sustainability and being good stewards of the environment,” says Marketing Manager Alicia Mort. “We’ve taken something that would normally be thrown out and given consumers options to reuse it for another purpose. Whether it’s cutting out one of the mustaches to snap a fun photo or coloring in the patterns printed inside the box, the Upcycle campaign is a way to encourage thinking ‘outside of the box’ and promote sustainability.”


In conjunction with the campaign, the company that makes Sandra‘s chicken also aims to reduce waste and build a broader sustainable culture within its operations.

“Our staff is focused on identifying long-term sustainability projects that helps the company work toward its goal of becoming a zero landfill operation,” says Mort. “Sandra‘s is doing our part by encouraging consumers to think about creative reuse of the product packaging.”


During National Chicken Month, Sandra’s is also celebrating its commitment to producing chicken products with better-for-you ingredients. The brand recently introduced its premium chicken entree line featuring antibiotic-free chicken and superfoods now in five flavor varieties: Cauliflower & Chia, Quinoa & Veggie, Kale & Pepperjack, Cordon Bleu, and Broccoli & Swiss.


For more information about Sandra‘s premium stuffed chicken breast entrees and the Upcycle sustainability campaign, including an #UpcycleWithSandras contest, visit www.sandraschicken.com.


About Sandra’s:

Sandra’s is a line of all natural chicken entrée products made at Serenade Foods in Milford, Indiana. Since 1976, the family-owned company has manufactured chicken products for retail and foodservice markets. For more information, contact Sandra’s at 1-800-348-2812 or visit www.sandraschicken.com.

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Remember Steve Kramer from 93.3? He has his own show now!

Whether you’re looking for a holiday gift for moms-to-be, rounding up items for a virtual baby shower in an age of social distancing or just looking for some unique new baby items, I wanted to share the Born for the Chisme onesie with you.

This onesie is a favorite for fans of The Certified Mama’s Boy Podcast! The phrase is coined by the award-winning morning show host and podcaster Steve Kramer making it perfect for moms and mamas-to-be who love a good gossip sesh with the girls!

Chisme means “gossip” in Spanish and this 100% cotton onesie is sure to put a smile on everyone’s face whether as a gift for someone or as part of a cute outfit mom picks out for her baby on her own.

Kramer developed the apparel line in unison with his podcast earlier this year after finding his gift for vulnerability and authenticity can impact people for good, for insight, for growth. With a mission to make people, “live, laugh and love your Mom,” he called on his own mother to co-host his show.

While this onesie is one of the newest items in his collection, the host has also released “Rosé & Chisme” wine glasses, mugs and high-quality apparel for men, women and kids. 

About CERTIFIED MAMA’S BOY with Steve Kramer:

Live, Laugh, Love Your Mom – join Steve Kramer as he attempts to navigate life with the help of his mom, Nancy. Kramer’s road the last few years has been rocky, to say the least. From a hard divorce, to losing his dream job, to a weird medical diagnosis, maybe like your life, things haven’t been the easiest. But through it all, his mom has been there with some really motivational words that can help you, too. This podcast deals with daily life, relationships, marriage, divorce, the news, and whatever else goes through Kramer’s head. It’s here to make you laugh and keep going!

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