Posts Written On May 15, 2020

Catalyst Pet partners with rePurpose Global to tackle the pet industry’s plastic waste problem

Catalyst Pet, a completely sustainable, high-performance cat litter, has been doubling down on its mission to improve the planet by entering a partnership with rePurpose Global on this year’s Earth Day.  the world’s first Plastic Credit Platform helping people and companies finance the removal and recycling of ocean-bound plastic waste. By making this commitment, every Catalyst purchase online will now carry a Net Zero Plastic Footprint.

Catalyst is working to reduce plastic use wherever possible. For each product sold online, the company will donate a percentage toward collecting and reusing one ocean-bound plastic pouch. By donating a percentage of every product purchase to plastic reduction efforts, Catalyst is enabling the removal of low-value plastic waste otherwise landfilled, burned, or flushed into the oceans every year. The partnership also allows Catalyst to fund cutting-edge recycling, support ethical wages for marginalized workers in India, and reduce the amount of plastic waste going to landfills and waterways.

The pet industry is responsible for around 300 million pounds of plastic waste per year in the U.S., according to an estimate from the Pet Sustainability Coalition. The nonprofit projects that at least 99% of all pet food packaging in the U.S. isn’t recycled.

“Our industry generates a devastating amount of waste annually,” said Jonah Levine, Catalyst’s Product Manager. “At Catalyst, we believe even small businesses can make a big difference in improving our planet. Walking into our offices you immediately get a sense this group of people are joined by the sole purpose of making a better planet for tomorrow. We also know that you don’t have to sacrifice performance to have sustainability. Our motto and mission are on every package: Love your pet, change your planet.”

Pet parents are increasingly prioritizing brands that offer environmentally and socially conscious products. Sales of conventional pet food and treats remained relatively stable over the past year, however, naturally positioned pet food and treats grew 25.7 percent and certified organic pet food and treats grew 15.8 percent.

From the start, Catalyst’s mission has been to create a better product for our pets, our homes and the planet. While traditional clay litters are usually made of sodium bentonite, a mineral that is strip-mined and not biodegradable, Catalyst does not require precious resources for its manufacture. The litter is made with upcycled soft wood fiber collected from wood processing facilities that would otherwise send it to a landfill. Because one pound of Catalyst does the work of four pounds of clumping clay litter, it also reduces pollution and carbon emissions that result from production and transportation.

“Planetary protection is already at the heart of what Catalyst does. That’s why we’re so thrilled they’re pushing the boundaries even further by tackling the plastic waste problem in such a systemic way,” said Aditya Siroya, co-founder and Chief Impact Officer of rePurpose Global. “We hope this pioneering move pushes more brands to take responsibility for their own plastic waste and go Plastic Neutral.”

For more information about rePurpose Global, visit

About Catalyst™ Pet

Catalyst is a revolutionary cat litter, the only one engineered from upcycled soft wood fiber to offer performance and peace of mind. Lightweight, minimally scented, odor-trapping and cat-friendly, Catalyst exceeds both natural and conventional clay alternatives so pet parents can make the responsible, renewable, sustainable choice. Join the revolution! For more information, visit



Time Concepts Releases New ICON Signature Series Watch Inspired by American Motorcycle Legend, Roland Sands

With all of this time at home, Dad will be more than ready for a special gift on Father’s Day. I wanted to let you know about a new signature series watch inspired by motorcycle legend, Roland Sands.

Sands’ namesake watch is meant to reflect his zeal for racing and love for the motorcycling community and would be a great gift idea for Dad…even if he’s not into racing. The watch is rugged, tough, and dependable (just like Dad), crafted with a satin brushed stainless case with screw case back, a scratch resistant mineral crystal, and 100 meters water resistance.  The strap is made of USA-sourced Horween leather,famous for its beauty and durability.

Latest Icon Series Watch Designed to Exemplify Sands’ Legacy of Racing

Time Concepts, a watch firm known for making high-quality timepieces at remarkably affordable prices, has officially launched its newest series of watches under the Szanto brand, the Szanto ICON Roland Sands Signature Series.

Roland Sands is an American motorcycle racer and designer of custom high-performance motorcycles. In his career as a professional motorcycle racer he won the 1998 AMA 250GP National Champion road racer championship, and today is also an award-winning designer of custom performance motorcycles.  As the owner and founder of Roland Sands Designs, a company that sells custom motorcycle parts, he is known for unique designs and has developed a cult following around the world.

Sands’ namesake watch is meant to reflect his zeal for racing and love for the motorcycling community. His ICON watch was designed with Roland involved in all design details. “The unique watch design is meant to invoke the feeling of instruments on a bike and reflects his individualism, as is seen in his motorcycle creations, and exhibits a very vintage character,” said Time Concepts Founder Barry Cohen. “Roland was instrumental in the overall design of his watch series.  We’re eager to share it with his fans.”

The watch is rugged, tough, and dependable, crafted with a satin brushed stainless case with screw case back, a scratch resistant mineral crystal, and 100 meters water resistance.  The strap is made of USA-sourced Horween leather, famous for its beauty and durability – it will quickly pick up the look of well-worn motorcycle boots and jackets and take on a vintage patina adding more character the longer it is worn.  The straps feature easy on/off fingernail pull spring pins to allow for strap changes in a matter of seconds. However, the most impressive aspect of the design is raised padded ribs on the strap that emulate the beautiful stitch treatments seen on Roland’s signature jackets that are revered and collected all over the world.

The Szanto ICON Signature Series are small collections of watches tied to famous individuals who have made their mark in a variety of fields. Time Concepts’ ICONs are masters of their respective crafts and all share an appreciation and affinity for quality timepieces. Other industry leaders in the ICON series include Indy Series and Indy 500 Champion Danny Sullivan, and renowned big-wave surfer, Shane Dorian, both of whom also worked closely with Time Concepts to define, design and develop a timepiece that connects to their respective styles and personalities, all while maintaining the Szanto commitment to excellence. In this way, ICON watches reflect the tastes and interests of the people who inspired them.

“I’m honored to partner with Time Concepts on the design and introduction of the Roland Sands Icon Watch,” said Sands. “The resulting watch is a timepiece that embodies the love and passion that I have for racing, the motorcycling community and innovative design.”

Szanto ICON Signature Series: Roland Sands watches retail for $225 and are available for purchase online at

About Time Concepts

Time Concepts, LLC was started by Barry Cohen after a 27-year career as founder, former owner and CEO of the Swiss-made watch company Luminox, that gained fame for making the official watch of the Navy SEALs, which established Luminox as a global brand in the 1990’s. Cohen launched Time Concepts as a platform to develop Private Label watches after receiving ongoing requests to develop watches for other brands or retailers, and later added their own Szanto vintage brand and the Hawaiian Lifeguard Assn brand of dive watches. Time Concepts develops watches in Switzerland and Asia, and uses only top-quality manufacturers, with most watches manufactured in a dust-free, temperature and humidity controlled clean-room environment to ensure years of dependable service. For a full list of products and additional information on Time Concepts, please visit