Keep your paws off politics! People would rather hear about your pets

Survey: Pet photos beat out selfies, kid updates & politics for social media content

 

(April 25, 2019,) Jeffersonville Indiana – Want to get a lot of likes on social media? Bust out the pet photos!

A recent survey of PetFirst Pet Insurance policy holders found that almost 84 percent of people preferred to see photos of their friends’ pets on social media. In fact, pets easily beat out other common categories like lunch photos (2.3 percent) and – gasp – cute kid stories (7 percent.)

The number of people interested in your selfies was a tiny 3.5 percent – the same as the number who want to hear more about your politics. Ouch!

“Of course, we at PetFirst know firsthand how important pets are to the families who love them,” said Katie Blakeley, CEO of PetFirst Pet Insurance. “But it was interesting that the survey found that we also love other people’s pets. We never get tired of looking at our friends’ pups and kittens!”

About 3 out of 4 survey respondents said they follow at least a couple pet-focused social media channels – and more than 40 percent think their own pets are potential Instagram stars. About 13 percent have started accounts for their pets, and another 30 percent have considered it.

“The results are pretty clear,” said Blakeley. “Think twice before posting about your lunch or even your kids – bring on the pets!”

About PetFirst

Founded in 2004, PetFirst is dedicated to removing personal financial considerations from pet care. By providing affordable pet health insurance to families, PetFirst provides them “peace of mind” that their pet is covered in the event of an accident or illness. PetFirst is the most recommended pet insurance to new pet families. To learn more about PetFirst, please go to www.petfirst.com.

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