Kickerstart this: Sneakerlife Series

A docu-series providing an inside look into the world of sneaker design and the phenomenon of sneaker culture.

About this project

We are producing THE SNEAKER LIFE, a 22-minute, 10-episode series that examines the world of sneakers through a design-based lens. Our pilot episode, if funded, will launch the series.

The series will focus on the current state of “Sneaker-ness” while paying homage to 25+ years of sneaker history with interviews and insights from experts in sneaker culture– from athletes, musicians and influencers to sneaker designers, enthusiasts, and “Sneakerologists.”

The show will delve into 5 main categories exploring: Luxury and High End Fashion • Sport and Function, Sneaker Culture • The Business of Sneakers • The Future of Sneaker Design • Sneaker Design Schools.

We will dive deep into this unique world hitting the road for interviews in epicenters of sneaker culture such as LA, NY, Portland, Atlanta, Miami, Houston, Chicago, Detroit, Jersey City, Boston, Philadelphia and Toronto. Each episode will be will be shot in a loose docu-series style and have a fun and energetic tone.

Meet the team

Hi, I’m Cary, entrepreneur, veteran of the media and entertainment space, and creator of this original series. Together with an extremely committed and talented team, we are setting out to produce this series and other original content for a new digital video network.

Cary Grant
Cary Grant

Vaitari Anderson, a NY-based video producer and sneaker collector who has worked with MTV, Vevo, Evoke TV, and more, will produce the show.

Vaitari Anderson
Vaitari Anderson

FUSE music television network host and sneaker aficionado, Esteban Serrano, will serve as host for the series.

Esteban Serrano
Esteban Serrano

How you can help

“THE SNEAKER LIFE” is a labor of love from passionate sneaker fans who want to dedicate a series around the culture and influence of sneakers. We need your help to produce our pilot episode and launch the series. Your contributions will go directly toward the production, editing, and distribution costs for the show.

While there have been a number of original shows, segments and documentaries about sneaker culture, we see an ongoing story to tell about the profound influence sneakers have had on popular culture and support the community of insanely creative artists who design sneakers. We invite you to join us as we lift the veil and explore the concept of sneakers and design in the interesting and exotic world of “Sneaker-ness.”

Help us get the word out!

We would start shooting in August and anticipate that production would take about 8 weeks. If our pilot is funded, we’d then work to get more episodes produced.

 Some of our rewards

Sample t-shirt. Exact design being finalized.
Sample t-shirt. Exact design being finalized.
Custom kicks by Alexander John (Examples of his artistry.)
Custom kicks by Alexander John (Examples of his artistry.)
Option 1-Limited number of shirts signed by Hip-Hop Legend Chuck D of Public Enemy, a featured interview in The Sneaker Life.
Option 1-Limited number of shirts signed by Hip-Hop Legend Chuck D of Public Enemy, a featured interview in The Sneaker Life.
Option 2 - Limited number of shirts signed by Hip Hop Legend Chuck D of Public Enemy, a featured interview in The Sneaker Life.
Option 2 – Limited number of shirts signed by Hip Hop Legend Chuck D of Public Enemy, a featured interview in The Sneaker Life.

Risks and challenges

Producing a video series comes with inherent risks and challenges. Even the best-laid plans can be met with unforeseen circumstances and costs. However, our team of entertainment industry professionals, has the utmost confidence that we can make The Sneaker Life a reality, with your support.

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