Actress Melissa Joan Hart and her husband Mark Wilkerson have teamed up to launch their first ever kids’ line, King of Harts. As the parents of three young active sons they were motivated to create a line of cool, functional, and resilient clothing options that could keep up with their frog catching, mud-puddle jumping, tree climbing boys.
Melissa and Mark wanted to start their vision with a simple jean and T-shirt boys collection but couldn’t resist featuring other pieces to complete the outfit such as military inspired outerwear. All items are manufactured in America, which was a huge priority for them while developing this line.
Melissa says, “With this line we not only wanted to create a really great durable product for boys but we made it a priority to keep the production of the line local to where we live. Our country isn’t only represented in the clothing design but every piece is also made in America.”
The duo reached out to veteran kid’s designer Souad Acha, who immediately came on board. Souad used modern details with a vintage feel to create a collection that is fun, edgy and different from anything in the market.
King of Harts will be working with Youth Villages, a national nonprofit dedicated to providing the most effective local solutions to help emotionally and behaviorally troubled children and their families live successfully, by donating a portion of sale proceeds to the organization.
The line will range from sizes 2-12. The Winter 2014 line is currently available for pre-order online at Kingofharts.com. The Spring/Summer line will be available in specialty stores in March 2015 and is currently available for wholesale.
Please visit Kingofharts.comfor more information.