This past Thursday, July 23rd , frugalista’s gathered on busy Queen Street West to celebrate the debut of Toronto’s Frugal Fashion week, organized by the lovely Gillian Downes of GDPR.
FFW consisted of a series of inspired events including a street-long shop crawl, midnight madness sale at 69 Vintage, a delicious brunch, silent auctions, guerrilla fashions shows that featured clothing from a variety of stores including two of our favourites: Fashionably Yours and Brazen Hussy and much much more.
The first fashion week of its kind, FFW partnered with commercial communities in order to meet the consumer need for retail incentives and creative shopping outlets. This four-day long event kicked off with the Frugal Fashion Week Media + Industry Launch event at noted boutique, Chasse Gardée; where guests enjoyed a variety of hors d’oeuvres, as well as FFW gifts from talented jewellery designer Melissa Clemente.
On Friday July 24th, The Social; one of Queen West’s most notorious hotspots, set the stage for FFW Official Launch Party, where Frugalista’s mixed, mingled and danced the night away, while models walked the runway (The Social’s bar top) wearing designs from 69 Vintage. Fun times!
Frugal Fashion Week checked into the Drake Hotel on Saturday, where Frugalistas enjoyed a delicious 3-course brunch, created by the Drake’s gracious staff, as well as engergy-packed gift-bags, featuring items to help frugalistas get through a day of serious shoppring. After brunch, frugalistas hit queen street west with one goal in mind: to shop! Unfortunately mother nature wasn’t too accommodating as it poured like crazy soon after 🙁
The week ended with Lazy Sunday: A day for strolling through the neighbourhood while enjoying the galleries, bars, restaurants and boutiques. Sunday was the frugalistas’ day to experience Queen Street West at their own leisure, and create their own Queen Street West shop crawl.
A few Shop Crawl Boutiques:
♥ 69 vintage
♥ Brazen Hussy at Coal
♥ Champagne and Cupcakes
♥ Chasse Gardée
♥ Fashionably Yours
cute and tasty!
Gorgeous Sandals/Slippers… All Handmade!
Elegant designs by Melissa from Frederick Prince
some of the silent auction…
Tara and David of UBU
Stunning Hand-dyed Silk Scarves by Haiasi
Ladies of dermalogica
More of the silent auction
“for the love of vintage”
For more pics of FFW, click here
A portion of the proceeds from FFW will be donated to Windfall; Canada’s only new clothing bank. They distribute donations of new clothing and other basic need items through partnerships with over 90 social service agencies in the G.T.A.
I had fun, it’s too bad it rained, I really wanted to see ALL of the fashion shows.
Maybe next year!