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New Survey Stats: What Women Want in 2015
This report uncovers how women are feeling about everything from personal/family finances to life goals and their top worries. This survey was conducted by SheSpeaks, the leading women’s influencer platform, and Lippe Taylor, a leading integrated marketing communications agency that specializes in motivating women to buy.
1. 2015 Is The Year of Health: There are a lot items women want to accomplish in 2015, and getting healthy (68%) remains a top priority, followed by moving to a new home or remodeling a current one (42%) and making a positive impact on their community (36%).
2. Women’s Biggest Woes: Between family, friends and work, women juggle a lot, which means there’s a lot weighing on their mind. In 2015, health care (29%) continues to be a top concern among women, followed by worries over racial tension (20%) and job security (15%).
3. Going for the Green: 89% of women think their financial situation will stay the same or get better
4. Optimism in the New Year: 64% of women say they’re optimistic about the New Year
5. Tough it Out: 10% predict 2015 will be a tough year
6. Fit Bod: 27% women would rather lose weight than have an extra vacation (20%), a raise (12%) or an extra hour a day (7%)
7. Moving to Mobile: As we learned this year with lower-than-projected sales on Black Friday, shopping on-the-go is quickly catching up with, if not overtaking traditional points of sale as consumers increasingly turn to mobile shopping to save time and money. 20% of women say they’ll make MORE purchases on their mobile phones in 2015, up 4% from 2014.
8. Fashion, Beauty and Music Take Priority: Among the top purchases they plan to make on their phone in the coming year, clothing (30%), beauty products (29%) and downloadable music (28%) were at the top of the list.9. I See London; I see France: When it comes to disposable income, 28% of women surveyed would spend it on travel
10. Maintaining the Balance: 64% of women are optimistic as they head into 2015, and to maintain that state of mind, they plan to spend time with family (73%) and do little things for themselves (72%). 50% just want more quiet/meditation time
*The SheSpeaks/Lippe Taylor survey was fielded online among 2,162 SheSpeaks members from December 12 – 16, 2014 and comprised of U.S. women aged 18 years and older.
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(T.O) Resolutions
The holiday season is complete and now it’s time to really reflect on yourself and how to make yourself better for next year. This year I know I grew up a lot and went through alot of roller coaster rides. Break ups and make ups and a lot of drama with friends, I ended up staying to the side and just spending the holiday season with the people that mean the most to me- my family. I know that sounds corny and what not, but I had one of the funnest holiday seasons ever. Next year I plan to bring even more bad girl swag to everything, and plan to be the best person I can be. I want to read, write, learn, and smile every single day. Yes it might sound corny, but maybe I’m a corny person. There is no reason or no one that is putting me back in these goals (anymore) and I’m glad. Who knows what this specifically means, but I know it will be a fun year.
My resolutions are:
– get back into school… (study!!)
– workout more!!!
– read! read! read!
– turn negativity into positivity
– and save! save! save!2011 is coming and I’m ready (and cannot wait).
what are your goals/plans for the next year???
xo Tanya
*HeyDoYou is for the cute, clever and connected*
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I’ve got a Resolution
At this time of season, we all go through our resolutions for the new year to come… eat less, play more, love harder, be smarter… all pretty open-ended resolutions! I am the queen of new year’s resolutions, and after so many attempts of successful ones (and a lot of self-help reading lol) I’ve come up with some pretty decent tips to carrying out your list!- Unsure of where to start? Create a dream board like the one seen here;(http://www.oprah.com/article/spirit/inspiration/odreamboard).
- Make a list ~ its one thing to have the ideas in your head, but when your ideas are put onto paper you’re one step closer to making them into realities.
- Put your list somewhere it will be seen ~ ever heard of the phrase ‘out of sight, out of mind’? Well, when IN sight its a constant reminder.
- Make resolutions direct and closed-ended ~ this way there will be no room for ‘sort-of’ completions, either you did it or you didn’t.
- Create time lines ~ if your give yourself deadlines, you’ll be able to complete and move on to the next task.
- Don’t become discouraged by a rut ~ we all have times when things don’t go as planned, wallow for a moment but then move on… “on to the next!”
Hope your year is better than the last; I wish you health, love and success… without compromise.
xoxo
