Easy Cleaning with #SwifferEffect
Last week, I was able to attend the Swiffer party! With Modern Family’s Cam (Eric Stonestreet), Dr. Michelle and the beloved couple Morty and Lee!
This was such a fun event and Swiffer’s team shed some light on how unexpected cleaning conversations can spark a positive effect in today’s American household. With the help of a new video released today, Eric Stonestreet shared his personal #SwifferEffect story where he learned his standards of clean!
Modern Family’s Eric Stonestreet helps Swiffer spotlight how cleaning can be easier with the help of their famous Big Green Box,Wednesday, July 23, 2014, in New York. Stonestreet unveiled his Swiffer Effect comedic video that he created with his mom, available today at http://youtu.be/OS3uzYOHINo. (Photo by Diane Bondareff/Invision for Swiffer)
Modern Family’s Eric Stonestreet with Morty and Lee Kaufman, of the original Swiffer Effect campaign, help spotlight how cleaning can be easier with Swiffer’s famous Big Green Box, Wednesday, July 23, 2014, in New York. Stonestreet unveiled his Swiffer Effect comedic video that he created with his mom, available today at http://youtu.be/OS3uzYOHINo. (Photo by Diane Bondareff/Invision for Swiffer)
Modern Family’s Eric Stonestreet demonstrates how easy it is to clean with the help of the Swiffer Duster, Wednesday, July 23, 2014 in New York. Stonestreet also unveiled his Swiffer Effect comedic video that he created with his mom, available today at http://youtu.be/OS3uzYOHINo. (Photo by Diane Bondareff/Invision for Swiffer)
My personal favorite – The Swiffer Wet Jet!
About Swiffer
In 1999, Swiffer made its debut and soon established itself as both a pioneer in the cleaning systems category and a pop culture icon. Swiffer products have starred on “Saturday Night Live,” have been featured in Hollywood blockbusters and have graced the cover of Rolling Stone. With the support of Swiffer fans around the world, Swiffer has built a family of distinctive products built smarter than traditional cleaning tools. Today, Swiffer® Sweeper, Swiffer® Sweeper Heavy Duty, Swiffer® SweeperVac®, Swiffer® WetJet®, Swiffer® Dusters®, Swiffer® 360° Dusters, Swiffer® Dusters Extender, Swiffer® Dust and Shine and Swiffer ®Steamboost® are used in more than 50 million households worldwide and continue to revolutionize the way people clean.
ABOUT PROCTER & GAMBLE:
Procter & Gamble (P&G) serves approximately 4.8 billion people around the world with its brands. The Company has one of the strongest portfolios of trusted, quality, leadership brands, including Ace®, Always®, Ambi Pur®, Ariel®, Bounty®, Charmin®, Crest®, Dawn®, Downy®, Duracell®, Fairy®, Febreze®, Fusion®, Gain®, Gillette®, Head & Shoulders®, Iams®, Lenor®, Mach3®, Olay®, Oral-B®, Pampers®, Pantene®, Prestobarba®, SK-II®, Tide®, Vicks®, Wella®, and Whisper®. The P&G community includes operations in approximately 70 countries worldwide. Please visit http://www.pg.com for the latest news and in-depth information about P&G and its brands.
