Posts Written By Yvonne Kai

Cali Style: Savi Style Activewear

The story of SAVI STYLE™ is about two up-and-coming entrepreneurs demonstrating their passion by fully pursuing a concept and vision given all the challenges it presents.

Terry Leon (first generation Mexican) and Iris Lopez (first generation Salvadoran) sought out to achieve the American Dream and didn’t let any roadblocks get in the way. They both grew up in southern California, graduated from college, and both have their daily jobs. Even though buried with living expenses, student loans, and their own weddings in 2016 – they wanted more with their careers.

Now Terry and Iris are entrepreneurs, founding SAVI STYLE over 6 months ago and their first product to market is SAVI SLEEK™, a fashionable and functional hair tie bracelet for all occasions. SAVI SLEEK is a stunning bracelet that holds your hair tie while looking seamless and comfortable for whatever life throws your way. It transforms a very important necessity into a beautiful accessory.

“Becoming an entrepreneur is such a surreal thing given all the challenges of starting your own company and developing a product.” said Terry Leon (Founder). “I even used the Airbnb platform to rent out personal space to raise money for development and prototyping.”

SAVI SLEEK is launching November 2nd and will have deals available that deliver in time for the holiday season.

“Our lives seem to get busier and busier so finding the time to develop an ideal brand and product absorbed all of our so-called “free time” as it took late nights, early mornings, and the weekends in order to launch this November.” said Terry. “The past six months have been a blur and we’re confident it will all pay off with a successful launch. We know the work won’t stop and we’re really excited to interact with our customers”.

SAVI SLEEK was developed with clean lines, perfect angles, and a minimalist approach. It provides the flexibility that allows you to place your arm on any surface without the risk of pain or discomfort as the bracelet molds to your body. SAVI SLEEK is safe, made of medical grade silicon that provides water and sweat proof protection. All made in the USA.

“We want SAVI SLEEK to be a part of you, your second skin, and to bring fashion to your everyday necessity.” said Terry Leon.

Now that’s a breath of fresh air to hear about an inspiring story of two young women who had the drive to accomplish so much given the challenges every entrepreneur faces towards achieving the true American Dream!

The SAVI SLEEK Bracelet will launch November 2 on Kickstarter and available for preorder at

Retail price: $19.99.

SAVI STYLE ( provides fashionable chic designs with functionality for activewear accessories. Designing for the active lifestyle woman who led an active lifestyle. Whether working out, at home, at work or out with family and friends.

The company is headquartered in Orange County, CA and distributes its products in the US and selective international countries.  For more information on SAVI STYLE, visit us at Stay up to date with the latest products and events and on Instagram – @thesavistyle.


Silver Jewelry by Nambe  #NambeAtMacys

Last night, Macy’s Executive Vice President of Business Development Marc Mastronardi welcomed an intimate group of press and influencers to Macy’s Herald Square Café for a celebration of Nambe’s sterling silver jewelry collection, available only at Macy’s.


The event showcased Nambe’s stunning line of contemporary sterling silver necklaces, bracelets, rings and earrings which are currently sold in 400 Macy’s and on  For 65 years, Nambe’ has been recognized as a global leader in design, collaborating with the world’s most esteemed designers to develop products that bring function and style into the home.  With countless accolades and museum recognition, Nambe’ is now bringing its celebrated design heritage to jewelry. 


Nambe’ jewelry designer Carolyn Pollack explained that the collection is created with the stylish woman in mind and is hand crafted in America by skilled artisans.  The collection draws inspiration from Nambe’ and Pollack’s shared Santa Fe roots.


Nambe’ CEO Bill Robedee expressed how delighted they are to have Macy’s as their exclusive retail partner.  He noted the jewelry line offers customers a wide variety of timeless beauty which can be worn every day and can be mixed and matched with existing accessories.

Right in time for the holiday season, style conscious shoppers will be thrilled with the newly launched Nambe’ jewelry assortment.

Nambe’ jewelry designer Carolyn Pollack.



Nambe’ CEO Bill Robedee, Nambe’ jewelry designer Carolyn Pollack, and Macy’s Executive Vice President of Business Development Marc Mastronardi.


Brooklyn Expo: Purina Better with Pets 2016

This week,  I attended the 4th annual Better with Pets Summit by Purina. I was so excited to head back to New York for this conference! I was not sure what to expect for this year and what topics would be covered but I was thrilled nonetheless. This year’s event was held at the Brooklyn Expo (same as last year) which I thought was a great fit.  I personally had a lot more to learn since I have a brand new puppy this year. Jacob had always been a fan of the Purina Pro Plan, a treat for him when we went hiking at Red Rock.

William Vale

The guests of the conference and I stayed at the brand new William Vale Hotel, only 10 mins from the Brooklyn Expo and it was fancy, modern and comfy. Some attendees brought their pets with them and we enjoyed a meet and greet at the beautiful patio in the Brooklyn sunset.  I saw some familiar faces and also met some new bloggers, pet journalists and staff from Purina.


Some celebrity pets in attendance: Preston of Preston Speaks


Reese from Harlowe and Sage


Tinkerbelle the Dog from Manhattan, NY


Cody the Blue Nose from Long Island NY


and Knox the Dox from Raleigh, NC

The day was divided into 3 panels and some interactive activities like pet tag engraving and puppy play center. With pet industry specialist, Purina experts and community leaders in attendance, we learned about the advancements Purina is making in the pet food industry and also in philanthropy.  In Missouri, the Children’s Hospital now has a pet visiting area for all kids due to Purina’s endowment and involvement.  St Louis Children’s Hospital also has therapy dogs and “Touch” dogs. The Purina Family Pet Center allows children in recovery to spend time with their pets. 

Studies have shown that your life does improve dramatically with a pet and pet parents know this for a fact. I was so happy to speak with other pet parents and experts about senior pets, the joy of having a puppy, breed specific passions and causes as well as pet behavior, nutrition and safety.  With less of a focus on technology this time compared to last year, I still enjoyed the philanthropic focus, opportunity to donate and help local causes and the adoptable pets featured from North Shore Animal League that were present.

From previous years, I learned the most from discussion topics around innovation, technology and design which were not covered this time unfortunately. Each year, there are different focused topics so I am definitely looking forward to next year!

Find out more about Purina, their initiatives and how to LIVE BIG on


Veil Cosmetics Sunset Skin Foundation

Introducing Sunset Skin Foundation, an airy, whipped foundation that reveals flawless skin.

Available October 15thSunset Skin Foundation ($59.00 SRP, is specially engineered to give an effortless blend and soft focus finish that helps skin appear smoother and reduces the appearance of pores and fine lines. Hydrating, soothing and plumping benefits from Water Lily and Cinnamon Bark give skin a natural looking glow.


Available in an impressive range of 12 shades from Porcelain, Light, Medium & Tan with either pink, neutral or gold undertones.         

About Veil Cosmetics

The LIGHT INFUSED COSMETICS Brand, VEIL products impart instant illumination and brighten the complexion with their treatment benefits. The brainchild of internationally acclaimed celebrity makeup artist Sebastien Tardif, Veil Cosmetics was inspired by Tardif’s passion for skin and fresh take on superior makeup textures. Veil sets out to modernize the traditional approach to makeup by revealing gorgeous skin, not masking it, with multi- tasking, skin care cosmetics.


NEW Vilebrequin Collections & Collaborations

Are you familiar with the Atlas, one of the most beautiful and highest mountain ranges in Africa? After the holidays by the sea, Vilebrequin transports us to the magic of a winter mountainscape. Following the first winter collection, Vilebrequin debuts another winter season to build out their lifestyle offerings with the Atlas collection. Design inspirations stem from a cable car venturing high above a frosted palm grove, carrying skiers to snowcapped peaks and ski tracks that crisscross ocean blue pistes. The luxurious craftsmanship of the collection shows through the use of Italian wool and raccoon fur. Attached is a look book of the Atlas collection.


The Atlas Mountains stretch over 1,500 miles from Morocco’s West Coast to Tunisia and are home to North Africa’s highest peak, Jebel Toubkal (4,167 m).

Alex Israel and Vilebrequin have collaborated on a new California inspired swimsuit launching in November.



Artist Alex Israel (b. 1982) is a leading figure of the contemporary Los Angeles art scene. His work explores the Californian influences that have also shaped and inspired the Vilebrequin brand. The universe reflected through Israel’s lens is an ecosystem in which each element in the artist’s growing vocabulary may reappear, be recycled, remixed, or completely transformed.






Built for Style and Support: Superfeet’s New Spring 2017 Footwear

Superfeet, the leading insole brand with 80% market share in the active lifestyle and outdoor markets, introduces footwear built from the inside out. Designed completely around a Superfeet insole each shoe starts with an ultra-breathable cork insole — a nod to the brand’s long-beloved custom ski insole. Lock-and-key construction then marries the insole and midsole for one of a kind fit and function. From there it’s all gravy­ – premium leathers, mesh, and a street-ready style complete the package. The result is a shoe engineered to cradle the foot and move perfectly with your stride, delivering the best casual performance available.

The 15 style collection ranges from athletic styles to casual office footwear to strappy sandals and flip flops. The best part: every single shoe comes with the unmistakable Superfeet shape already built in. MSRP: $60 – $140. Available at retail February 2017.

Superfeet’s new collection is perfect for travel, lifestyle, fashion and health stories. Please let us know your needs for samples, photos and additional information.

For women. Clockwise, from top left: Verde ($129.95), Addy ($109.95), Fir ($119.95), Linden ($119.95). 
For men. Clockwise, from top left: Novato ($139.95), Shaw ($119.95), Ross ($129.95), Crane ($109.95). 

ABOUT SUPERFEET: Superfeet is the leader in innovative over-the counter insoles for the active lifestyle and outdoor industries. For over 40 years Superfeet has focused on bringing innovative products to the market by seeking new solutions to everyday problems. Today, Superfeet has enabled countless people across the globe to experience a life of new possibilities by changing the way their footwear fits and functions. As a 100% employee owned company, Superfeet is dedicated to improving lives, giving 1% of profits and employee time to organizations that help people get back on their feet.  For more information, visit:

Related Posts Plugin for WordPress, Blogger...